The central goal of a website is to attract attention of audience, and give the correct image of your company or organization. Effective website design is important to get audience attraction towards your website. There are many key factors for effective web site design. Here we are going to discuss about all of them briefly.

One of the important factors is perfect planning. Without good planning and organization, you cannot build effective site. PLANNING includes many things like understand your target audience, main purpose of your website, objectives. Next factor is ANALYSIS, It involves understanding what your target audience on the web wants and what is your expectation with your website. Think what you want to present by your website to establish greater audience. Then SET GOALS for your site. Then a simple DESIGN with true picture is must. User friendly Web pages with clarity attract audience easily. Particular information should be in a separate web page otherwise visitors get irritated.

Keep your eye on present COMPETITION if you want your website give desired results. Think over how you can build a website with effective design which is audience oriented and user friendly. DATA FLOW is something very important which should be maintained. If you are designing a site with heavy content, you need to categorized and divide the data into small sections. Keep trying continuously and think to work creatively for IMPROVEMENTS in your website to meet user need with the help of TESTING AND EVALUATION. While designing a website keep all the key factors in your mind. This will definitely give you desire result.

Some important tips:-
• Text should be easy to read with short sentences.
• Site must have main navigation at the top.
• Make paragraph to increase readability.
• Highlight the important text or use bullets/arrows etc.
• Make simple design with clarity.
• Be consistent and informative.