Outsourcing web development for business growth
Computers & Technology → Search Engine Optimization
- Author Dawn Lee
- Published July 15, 2010
- Word count 459
Outsourcing is when you contract out your work to any other person or firm for a substantial period of time. The party which gets the work is responsible for finishing the work successfully. When a company outsources its business function to another company, it does so to concentrate on other core aspects of the business.
Similarly a firm which wants to outsource web development to another firm, it does so to make it more profitable than doing the work in-house. The reasons can be numerous. We can take three scenarios and see how businesses can benefit from outsourcing to a web designing company or a web development company.
Scenario 1:
Consider a web development company in a country like USA . They are approached by a client for a project to be done using a latest technology in which they don’t have the expertise. Now the firm has to either let the client go or outsource web development to another firm who have the required expertise. That way they not only get a client they also manage to broaden their services if they strike a successful relation with the web firm they outsourced their work to.
Scenario 2:
If a firm is very busy and they have numerous clients they can’t afford to provide services to all at a particular time, they can consider outsourcing. If they manage to find the right firm, they can successfully manage their client projects and the clients. The key is to find the right web designing company to outsource the work to.
Scenario 3:
If a firm is looking to expand its business and services there are many things to be done. The first is expanding the infrastructure for it. The next step would be to hire more employees and also upgrade the skills of the existing employees. All this requires extra money and if a firm is not in a position to invest more money, the best solution is to outsource the work to the right company.
If they outsource the work to an offshore web development company, they will not only save on these costs but will also get the work done at a fraction of cost they would be charged for in their country.
Similarly say a firm has all the expertise to work on web development project but they don’t necessarily have the expertise in Search Engine Optimization. So if they are approached by a client who wants web development as well as SEO services, they can do the web development part in-house and outsource the SEO work to a SEO services company.
These are the various scenarios when outsourcing the web development work helps in business growth of a firm. This is particularly true for small and mid-sized firms.
Dawn Lee is a e-business professional at iDes Solutions Inc. an seo marketing services based out of California with its delivery center in India. Dawn is an e-business expert and writes on a number of subjects like Web development, opensource software development, web hosting, Seo etc.
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