Attention-Getting Devices For Trade Show Displays
Business → Marketing & Advertising
- Author Chris Harmen
- Published July 27, 2010
- Word count 566
For attracting the attention of attendees at trade show stands, it is important to have something that helps your business stand out from the crowd. In a world where these events can contain hundreds of companies' stands displaying thousands of products, you will want to have a gimmick or something that will make visitors notice you. Luckily, there are many fun games and activities that businesses can employ to gain recognition, like money-blowing cash cubes, customized prize wheels, prize vaults, popcorn machines, promotional inflatables, and more.
Cash Cube Money Machines
These promotional money-blowing machines shaped like telephone booths instantly draw a crowd to trade show stands. And not only do these booths serve as the initial attraction, but they keep potential customers nearby as they wait to find out who will be chosen to participate in the game, and then to see how much money the contestant may end up winning.
With cash cube money machines, attendees at trade show displays are able to have the opportunity to grab as much swirling cash as they can within a certain amount of time. Those who watch the game have nearly as much fun as those who participate. However, companies are not limited to just putting cash in the machines - there is also the option for customized printed vouchers that can be spent only toward the purchase of your own products or services. This is a great way to not only effectively market your company, but also to increase sales.
Prize Wheels In Trade Show Stands
The bright colors and sounds of prize wheels, or wheels of chance, make them one of the most effective attention-getting devices for trade show displays. Since they are portable, versatile, and relatively inexpensive, they are easy to incorporate into your trade show stands. With prize wheels, exhibitors can offer attendees the chance to win prizes like coupons for your products and services.
Prize wheels should be highly visible and placed near the front of trade show displays. This increases the chance that someone will want to spin the wheel. Who can resist the allure of free prizes? Those manning the trade show stands might also offer show visitors a chance to spin the wheel in exchange for a contact card.
Many Other Ways To Gain Attention At Trade Events
Getting the interest of attendees can be achieved in all sorts of other ways. Prize vaults allow visitors to guess a numeric code to open the vault for a chance at winning big bucks. Best of all, your company is not the one who will have to shell out money for a winner, as the prize money is insured and paid by an outside insurance company. You will be able to present the services and products you are offering while booth visitors wait to see if they are a winner.
There are many other products that can be customized to your company and serve as marketing gimmicks. Customized popcorn machines are one fine example. People will follow the smell of fresh, hot popcorn straight to your trade show stands, where you can engage them in conversation about what you are offering. Promotional inflatable products are another attention-getter - it is hard to ignore 10- or 20-feet high inflatables towering near your booth.
With these ideas, it will be easy for your company to draw in the crowds to your trade show stands.
Chris Harmen writes for the leading provider of trade show stands, Canada Skyline. They offer a full line of supplies, accessories, and services for Canada trade show displays, as well as expert advice.
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