Green Giveaway Ideas And Other Ideas For Trade Show Exhibits
Business → Marketing & Advertising
- Author Chris Harmen
- Published August 2, 2010
- Word count 521
Today there are many eco-friendly options for trade show stands. Exhibitors across the U.S. and even the world are leaning toward making their trade show exhibits more 'green' out of a personal desire to do so. There are a variety of environmentally-conscious event giveaway options on the market, as well as other ways that exhibit staff can reduce their impact on the environment. Now, it's easier than ever to hold trade events without feeling guilty about the materials used to produce them.
General Eco-Friendly Trade Booth Ideas
Broadly speaking, the best way to limit one's impact on the environment is to reduce the amount of materials used and choose materials that are renewable and reusable. Staffers at trade show stands should keep these basic principles in mind. Reduce the amount of paper used. This can be done by printing on both sides of the sheet and by printing on recycled paper. Use LED lighting to illuminate the trade show exhibits. Consolidate your drayage to be shipped in as little shipments as possible, since shipping weight and costs make up the large majority of each exhibitor's carbon footprint.
Green Giveaway Suggestions
Consider unique giveaway ideas at trade show stands that have little impact on the environment. What about little plants or seedlings in a pot with your company's name on it? Every time someone sees it in their garden or on their desk, they will think of your company. You also might offer t-shirts made out of bamboo, or organic cotton and even reusable bags with your name or logo on it. Instead of the plastic bags traditionally given out, these bags will be able to be used time and time again, and they will serve as constant visual reminders of your business. Promotional flash drives encourage less paper use and are a very handy gadget.
Your company also might consider giving out reusable plastic water bottles (also emblazoned with the company's logo, of course). Encourage attendees to get out of the habit of using regular bottled water and wasting huge volumes of plastic. Portable reusable water bottles not only constantly remind the attendee at trade show stands of your company, but other people in their vicinity at work or play will see their water bottle with your logo on it as well.
More Green Ideas
There are other simple ways to reduce your impact on the environment at trade show exhibits. Pack drayage in as little material as possible while still ensuring the products arrive safely and unbroken. Reuse the Styrofoam peanuts or bubble wrap to pack things up after the show, or offer it to other companies who could use it. Consider stacking empty product boxes to use as exhibit tables - why shell out for a different exhibit table? If your company offers a product that is reusable, try stacking a pile of disposable ones somewhere in your exhibit to demonstrate how much waste will be avoided by switching to the renewable alternative.
Staff at these events should follow these tips for running greener trade show exhibits that have less of an impact on the world around us.
Chris Harmen writes for the specialists in New York trade show stands, Skyline. For the best in trade show exhibits, New York Skyline offers quality rentals, refurbishing, supplies, accessories, and more.
Article source: https://articlebiz.comRate article
Article comments
There are no posted comments.
Related articles
- Do Compelling Marketing Pictures Unlock Sales Potential?
- Become an SEO Expert: The Benefits of Certification
- 8 Essential Steps for Hiring and Collaborating with Commercial Photographers
- Marketing Strategies for Mooncake Suppliers: Standing Out in a Crowded Market
- Discover The Hottest TikTok Trends Taking Over Your Feed!
- How Crypto PR Exists Beyond Traditional Marketing
- How To Automate Affiliate Marketing?
- Effective Marketing Strategies for Tradies: Boost Your Business in 2024
- The Dos and Don'ts of Creating Engaging Online Content That Keeps Your Readers Coming Back
- Unleash Your Inner Artist with Google's Mind-Blowing AI Generator!
- The Impact Of Social Media Algorithms On Marketing Strategies
- Redefining Success with a Holistic Approach to Marketing Measurement
- Dong Yuhui being accused of being racist against women because refusal to sell women's underwear.
- Creating Buzz in the Hallways: High School Advertising Techniques That Get Results
- How does social media marketing tie into a digital solution service?
- Custom DVI Cables: Everything You Need to Know?
- Diet Plan for Weight Gain
- Navigating the Dynamic Landscape of Hot Trends in SMM Panels
- Unveiling AI Brilliance: Leonardo Laboratories at the Fore of Innovation
- Unlock Your Career Potential: How Our Digital Marketing Institute Can Propel You Forward in Mumbai
- Social Media Marketing: Harness the Power of Online Platforms for Success
- Growing Your Business Online: How Gardeners Can Utilize Digital Marketing
- Measuring and Boosting ROI Across SEO, Email, & Social Media
- Navigating Challenging Business Conditions: The Power of Strategic Marketing
- Unlock Your Style: Fortnite Skins for Sale
- The Ultimate Guide to Color Grading: Techniques and Tools for Beginners
- Here Are Some Effective SEO Strategies For Startup Success
- How to Create an Effective Business Marketing Plan
- Traditional Direct Print Marketing Isn't Dead: Unveiling Its Untapped Potential
- New Age Student Recruitment: How AI is Revolutionizing International Enrollment