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Contextual Advertising Revolution – In Text Ads
Home Business Marketing & Advertising
By: Arthur Wright Email Article
Word Count: 461 Digg it | Del.icio.us it | Google it | StumbleUpon it

  

Contextual advertising is a great way to monetize your website by offering links that may actually interest your readers. After all, you only get paid if they click on the links on your website, so doesn’t it make sense to offer them related products and services? But what if you could increase your website revenue even further? You can through In Text contextual ads like the ones offered through Infolinks. In Text ads are the perfect addition to traditional pay per click campaigns that utilize images. In Text contextual ads appear as links to keywords within your website content. The links are underlined twice instead of once, and a small bubble opens when a mouse cursor moves over them. Although In Text contextual advertising does supplement traditional methods of advertising very well, there are also a number of advantages that come with an In Text campaign. In addition to the extra revenue you’ll earn from having both kinds of advertisements on your page, you’ll also enjoy a higher click-through rate on the In Text ads.

Traditionally, contextual advertising took the form of banners across the tops of websites and images alongside online content. This method of advertising was made popular through Google’s AdSense program, which is still going very strong today. You’ll find hundreds of networks that offer services very similar to AdSense, and these services are tried and true ways for website publishers to make some extra cash.

However, advertisers have found that most people tend to tune out noisy banner ads and images that don’t go with the article they’re reading. However, they are more likely to click on an advertisement that’s embedded right into the text they’re reading. In Text ads are also a form of permission marketing. This means that small balloon that opens over the In Text ads gives your website visitors a choice on whether or not they want to see the advertisement. The balloon offers just enough information to tell your website visitors what the link offers. If they don’t like it, they won’t click on it, pure and simple.

Be part of the contextual advertising revolution by signing up for In Text ads through Infolinks. In Text is the new way to get paid per click. Infolinks’ record shows it to be the highest paying In Text contextual advertising network. Better matches between your website and your contextual ads mean more clicks for your website, and more clicks on your website means more cash flowing in.

Infolinks is an In Text advertising network that offers a smarter contextual advertising model for publishers worldwide. Infolinks uses the best mathematical equations to yield the highest eCPM possible and ensure you the highest revenue.

Arthur is a professional contextual algorithm architect, who specializes in defining the significant matches between semantic meaning of keywords and relevant advertisements. Arthur consults to Infolinks, the In Text advertising provider.

Article Source:
http://www.articlebiz.com/article/1051296665-1-contextual-advertising-revolution-in-text-ads/

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