The Importance of SEO Packages for Start-Ups

Computers & TechnologySearch Engine Optimization

  • Author John Barrow
  • Published December 8, 2010
  • Word count 510

SEO packages, whether affordable or not, have been one of the biggest floating logs for fresh start-ups trying to survive in this flood of online business enterprises and commerce. However, not many start-up owners or amateur entrepreneurs trying to cut their teeth into the vast online consumer base realize this. The result is – almost 68% of start-ups wrap up even before they have actually established around the globe!

So, why is SEO still considered the life-boat for most of the "launched-yesterday" online firms? Well, there are reasons aplenty, and some of them have been listed below!

• Beat the Old War-Horses – Remember, if you are launching your firm now, it is probably a tad late to join the race. Firms that have been online catering to the consumers’ needs have already had strong brands erected and it will be hard to unsettle them. And the latter is only possible with SEO packages – Organic or Paid.

• Establish a Brand Identity – Establishing a brand identity is crucial for a start-up to succeed. The unique brand identity helps them stand out from the crowd, and also make a mark in the potential consumer base’s docile minds. You need to understand that the branding campaign can be easy, even with cheap SEO packages, for the niche target base is always receptive to new ideas, if genuine.

• Visibility for Much Less an Effort – Instead of spending a fortune using conventional media that no-one gives attention to anymore, try going the online way. According to a survey in the US, 92% of people search for their products or services using search engines – which means you have a much bigger chance of landing a catch using affordable SEO services, rather than conventional but expensive media advertising campaigns.

• Target the Right Consumer Base – When you put up an advertisement in a prime-time TV slot for a month, you spend almost a fortune but target almost everybody. For an online start-up, this can be hara-kiri. Use affordable SEO packages and get the right keywords researched, and launch an online marketing campaign. You can use the TV ad amount to finance a year-long campaign, and also get leads that are 10 times more in quality and quantity than the former.

• Rehearse & Rectify – With online marketing campaigns, especially when you have the right men employed and affordable SEO packages executed, rehearsing and rectifying issues on the go is not a problem at all. As against financially-draining conventional media campaigns, that will bear no fruit if wrong for even a month, affordable SEO services can be experimented and tweaked on the run – all without compromising the final objective of success!

Have these points opened your eyes? If they have, start looking for a professional but affordable SEO services company pronto! For the more you delay the launch of an SEO campaign, the slower will be your frequency and time-frame of achieving success.

And if you still haven’t figured out why you should be opting for cheap SEO packages in favor of expensive ad campaigns in the media, well, you better get your business insured!

John Barrow has been professionally active in the domain of affordable SEO services, with a special focus on the efficacy of affordable SEO packages in the industry.

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