How Working Moms Can Succeed as a Mompreneur
- Author Christina G Martin
- Published January 3, 2011
- Word count 714
As more working moms either telecommute or decide to become a woman entrepreneur, many are finding out that the grass is often greener in the corporate world where the 9-5 is predictable and stable. Being in business for yourself often requires more than a person is prepared for - being a "Mompreneur" means balancing the monumental mothering moments with the difficulty of growing a viable business.
Two dangers present themselves to working moms: losing the relationship and teaching moments with your kids, and failing in business. At the outset, a mission statement and fervent follow-through can mitigate the dangers of failing as a mother or as a woman entrepreneur.
What to include in the Working Mom's Mission Statement
Unlike most mission statements, a Mompreneur will need to take stock of non-business related issues: parenting. Making sure to include the children in your mission statement - with a resolution to keep mothering a priority - can help sort out priorities from the get-go.
•Daily activities with the children (spell them out, keep it simple).
•A commitment to take both business and parenting seriously - but to err on the side of parenting.
•A commitment to excel in business within reasonable limits. Many a successful Mompreneur is not at the helm of a Fortune 500 company - and that's not the same thing as "failing."
•A "warning sign" clarion call - the point of no return when it is obviously time to sell or otherwise fold the business.
That last point is simply a "fail safe" of sorts: know when to quit, if it comes to it. Don't prepare to fail, but prepare to protect your family and the hearts of your children.
The business world is littered with broken families - where the ultimate "good" was success at all costs. Take mothering as the more important task - because it clearly is.
Business is not life, but family really is the hub of it all, especially for parents.
Commit to your children as business: square one
This is not a call meant only for the woman entrepreneur, nor only for working moms exclusively. But something is different about the role of the mother - and too often, the call is to "success" in anything but parenting, as if parenting is not a part of success.
Be daring enough not to define success in terms of brand equity, market share and owning a larger piece of the pie. With your children, you have an automatic and natural monopoly. Nobody will love a mother's kids more than the mother (in most cases).
Plan to succeed by having a plan
The mission statement is the first order of business and only frames the rest of the plan. Having a plan for the rest of the goals you want to achieve will help you take your tasks and divide them up to conquer your time, rather than to be conquered by the tyranny of the pressing march of the urgent.
Break up your day in periods that make the most sense for your family. From this time to that time is the time your children nap, from such a time to such a time is your time to organize for the next day, etc. Work around schedules in a way that is as unobtrusive as possible.
If you children don't currently have "distractions" that free up more of your time for business - then plan for them. Plan for team activities, play dates, visits with the grand parents, etc.
Plan to ask family or friends for help if and when possible - who is available? What can they help with on a weekly basis? If you can't find help, you may need to rearrange your day so that you begin your business day before the children wake, and after they go to sleep.
Building your business a little at a time in the few hours you have will at least get the ball rolling. In time, your business may be large enough to support hiring regular help with tasks that you can outsource.
Working moms may need an extra measure of patience with the timing of family events and young children around the house. It may seem impossible, but a little patience and persistence goes a long way to success.
Christina G. Martin is the Owner of You, Relaunched, a division of Virtual Project Management Solution. As a fellow Mompreneur, Christina understands first hand the struggles of balancing work, children, a spouse and maintaining a home. Through her products and coaching programs, she works with clients to develop streamlined business systems and personal time management systems that cater to the specific needs of the entrepreneurial mother. For more information, please visit http://www.yourelaunched.com.
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