All franchise businesses require some kind of sales. For a company to flourish in this sagging economy, it is imperative that everyone, from the owner to the newbie clerk, has the same sales attitude and that the sales attitude on the local scene match the same sales attitude of the parent company.

Sales styles and one’s aptitude for selling vary greatly and different types of business franchises require various types of selling styles. A franchise should always exactly what type of selling style their particular business requires before even looking for a new franchisee. One type of selling style will certainly not meet all business requirements and the approach can change greatly with the different services and products of each franchise.

Most successful franchise businesses recognize that sales and work style management is all about organization, planning and recognizing the strengths and weaknesses along with the sales style of your prospective franchisee. The very basis of sales and public relations is to relate to people on their own terms. Therefore making intelligent decisions in finding the top performing franchisee for your business is imperative.

Top performer candidates exhibit 3 traits – a high energy level, tenacity and competitiveness. Successfully hiring the perfect strong franchise who matches your sales style is a delicate balance between science and art. Finding that person who understands and is compatible with your business needs and process should be your company’s highest priority.

During the initial overture from a potential franchisee, it is often difficult if not almost impossible to ascertain if that candidate will compliment your particular franchise. What is needed is an assessment tool that will give the edge to the franchise business to determine if from the get-go if this is a path that both the franchise business and the potential franchisee wish to pursue. Within the franchise business, I just recently heard of a company, where this is one of the areas that they access. Being able to have these assessments made ahead of time could save your franchise both valuable time and money and make a very positive difference in your bottom line.