A charm bracelet is an extremely unique piece of jewelry that is often used to signify special moments in the wearer's life. The wide assortment of custom charms available at online jewelry stores allows for endless personalization and customization. These charms are often some form of decorative pendents like a favorite animal, pet, or birth stone attached around a bracelet. When personal flair and individuality mean everything, it's easy to see why charms for bracelets have become so popular.

A charm bracelet is typically worn by females and they are now commonly made of precious materials such as gold, silver and gem stones. The bracelets themselves are usually somewhat standardized in shape and styling to accommodate the continuous interchangeability of the charms. There are truly a great many types of charms available in the market today. They range from jewels and miniature animals to signs such as hearts and starts, tiny photo frames or even the special initials of the wearer, her best friend or boyfriend.

Charms have been around for many years, but over the past few years have become increasingly popular as well as increasingly more expensive. Collecting charms for bracelets has really transformed from a tween or teen novelty to a high priced fine jewelry collectors item. So, is there a happy medium? Shouldn't everyone be able to indulge in a little personalization to have a bracelet with charm of their own?

The answer is yes. Even though charms are currently made with 24k gold, silver and real gem stones and usually priced right out of most normal teen age girls budgets, high demand brings unique solutions. There are a number of online jewelry stores that provide custom charms like Pandora charms and charm bracelets at factory direct prices. In fact, online is the best place to shop and compare bargains on gold and silver charm bracelets or less expensive sterling silver charms. Speaking of bargains, as with most jewelry, you can usually find special pricing around any of the holidays especially Christmas, Valentine's Day, and Mothers Day.

How can online jewelry stores offer such incredible pricing? Usually this is due to ownership or affiliations with select manufacturers. This allows the jewelry company to personally control the craftsmanship and cost of their jewelry to ensure that only the highest quality jewelry at the best price reaches you. When shopping, look for information on the website to verify that each piece is hand designed and carefully inspected. Also, look for quality guarantees 100% customer satisfaction guarantees. Guarantees like this provide confidence that you are buying quality.

There's nothing wrong with buying quality jewelry, but charms are about personalization,individuality and change. With that in mind you don't have to break the bank. Of course, pricing varies according to the jewelry's design, but if you've done any looking then you know name brand affects it even more. Online wholesalers of jewelry and charms can provide Pandora style charms at deeply discounted prices. These charms are no less endearing than their high priced counterparts such as Chamilla.