If you are new to Internet marketing or you have been promoting your website or blog for a while and haven't discovered the benefits of article marketing, realize that it is very much worth taking a look and a great way to ramp up your marketing efforts and for quite a few reasons.

One of the best things about this type of marketing is that it is great in terms of both short-term and long-term marketing strategies. You are going to attract people to your website from the readers of the directory, so you will start enjoying visitors to your site immediately. You will also be putting articles out on these same directories that will be there generating visitors to your site for months or possibly even years.

By submitting your articles to well read sites and sites that have better page rankings then you may also be achieving well search engine results for your topic and with the links buried in the resource box, you could see many benefits of having this article on page one of different search engines, which will bring even more people back to your site. I've seen many articles sitting on page 1 of G for many different subjects.

As far as the many others reasons I like article marketing is the cost. For those of you out there that do not have thousands of dollars dedicated to an advertising or marketing budget, writing short, informative articles are great. There are hundreds of directories out there that you can submit to for free and these submissions equal links back to your site and, once again, visitors back to your site.

This method of marketing is fantastic for getting quick visits back to your site or blog, but like I said above, this is also a great way to build naturally occurring links, so it is a good link building tool as well.

Another reason I like to write and submit articles is because you are creating your own sales force that doesn't sleep. I have written thousands of articles and continue to do so because they have the effect of continuing to make sales many months down the road. If you are putting links in the resource box you have to remember that these articles will be there for quite some time and this is another chance for you to find a customer out there that is just browsing looking for something that you may offer.

Possibly the best reason that you want to participate in article marketing is that you can start branding yourself as an expert in your niche or market. This is extremely important, especially today in the more competitive markets. You need to establish trust and credibility with your audience and writing informative articles is one of the best methods of doing so.

Like I said before, article marketing may be one of the best methods for taking care of so many different aspects of marketing online, from helping you build a solid spot in the rankings of search engines, to creating a 24/7 sales force. This is why writing articles continues to be my favorite and most effective methods of online marketing.