Rapidly improving Executive Search; Relevant to target audience?
- Author Amit Sharma
- Published July 27, 2011
- Word count 433
According to estimates there are almost 2000 companies in India looking for the business information at any given point in time. The marketers actively hunt for the prospects of the company’s products or services thereby either arousing the need or fulfilling the unmet needs. This involves investment of resources in the form of manpower, money and the most valuable of them time. The in-house research teams spend considerable amount of time in the procurement of data. As the market, the consumer dynamics mandates spontaneous reactions from the marketers. The opportunities missed during the data procurement may be reflected in the market share and most probably for the worse.
Actionable and comprehensive business information providers generally supply detailed company profiles - background, business description, products & services, contact details; business analysis - detailed company financials, key ratios, peer analysis & much more on all Sectors/Industries along with Executive Information - biographies, contacts and corporate email ids.
The Database providers are the best option when it comes to making sense of web information and finding needed information. In an over communicated environment of today, companies still have a hard time finding the right contact. With tons of information on the internet, business information providers make searching easy. Executive search functionality allows you to search for list of marketing head, sales head, MD, CEOs, CIOs, CFOs, Executives Head, HR Head, Admin Head details, C Level Executives and email contacts, India.
Those firms that are providing corporate contact details are still few in the India Inc. The changing need of Marketing and Sales professionals has kept these few firms on their toes to continually innovate and roll out effective tools. The changing landscape of information procurement and delivery mechanism mirrors the changing market dynamics and advancement in Information business Industry to provide varied services to the users. Whether or not it would stay relevant to its target audience in this information age is yet to be discovered?
In the B2B industry, growing requirements of an always expanding sales and marketing goals mandates the use of accurate corporate contact information providers. The need of direct contact details for any B2B campaign is necessary, be it for Direct Mailer, Email Bursts or Tele-calling.
Any firm looking for a source of ‘Executive Contacts’ earlier used to make use of either book banks various Industry Associations provide or get Directories/ Excel Sheets. Both of which are liable to go out-of-date in a small time frame. The trend to provide through an online module to offer ‘Live Database’ is an apt growth feature among many others that are yet to come.
I am internet Marketer, sharing some views about changes in business Information Industry. I like to write articles on various sector of Business Industry like Indian companies database, Auto Companies, management consultant Companies, financial companies, IT, public, private companies, Executive head.
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