Social media marketing is one of the easiest and quickest ways to get free traffic to website. However, not every social marketer achieves the intended success. Why? Simply because a lot of marketers make one big mistake when it comes to social media marketing! So what is that fatal mistake?
Now, more often than not, marketers are too focused on making money and did not socialize enough. So, they ended up spamming their followers or friends on these social networks and often getting their posts ignored, blocked or even banned!
If you want to bank on social media to get more free traffic to website, then you must use what social media sites are for - i.e. to socialize. Always remember, socialize first, promote second! If you adhere to this rule of thumb, you'll not have problem attracting hundreds if not thousands of fans, friends, and followers who will be interested in what you have to offer!
Besides socializing, you must build trust with your fans, friends and followers. Though this should be obvious, but too many marketers skip this vital component when using social media to market their products or services.
While it may take a bit of time to socialize and build trust, it is an important step of the process because people just won't buy from people that they don't know.
So, remember, socialize with your friends, fans and followers before you can get more free traffic to website consistently and to get them to respond to your marketing message.
One effective way to gain trust is by posting useful and interesting information on a regular basis. This has 2 major benefits. First, it makes people like you, because people love getting free stuff. Second, it establishes you as an expert, because it proves that you know what you're talking about about your niche.
While you can't always post a lot of information on some of the social networks themselves, you can create helpful posts, free reports and ebooks, then post it on your blog and use one of the many free applications available to update all your social network profiles at one time and let all of your followers and fans know about the new content.
By doing this on a regular basis you will build your reputation of someone that really know what they are talking about, and getting free traffic to website will no longer be a dream!