Over the past 10 years, I've had dozens of friends, who had successful online businesses, tell me that they were going to quit the Internet marketing business and do something else.

Over the past 10 years, I've gone to hundreds of websites to discover that the owners of the sites had left the online world... simply packed up and quit. Some of them explained why they quit, others simply allowed their domains to expire and quietly faded away.

Many of the people, in both of the cases above, simply experienced "Internet marketing burnout." They no longer enjoyed Internet marketing and so they went on to do something that they enjoyed more.

Let's briefly examine some of the causes of Internet marketing burnout and perhaps address how you can avoid it!

One of the most prevalent causes of Internet marketing burnout, that I've noticed, resulted largely because people were selling thing that they really didn't believe in. They simply tired of trying to "convince" people that they needed and wanted products that they didn't honestly believe were a good value. They were selling products that they made good money from, but that they weren't convinced improved peoples lives.

The solution to avoiding the type of burnout described above is very simple. Don't sell anything that you wouldn't buy yourself. Don't sell anything that you feel somewhat guilty about offering to others. It's that simple. Get a sample of any product that you are thinking about selling, examine it end to end, and ONLY offer it to your market if you're convinced that it will add tremendous VALUE to your customers' lives.

A second thing that burns Internet marketers out ... especially consultants and coaches, is dealing with people who ask you for help but won't commit to helping themselves. You throw your heart and soul into giving someone the best advice that you have. You spend a lot of time and effort helping someone to research a project and come up with a great plan - only to have them not follow through. That burns a lot of people out over time.

The way to avoid encountering this type of burnout is to be very selective in agreeing to work with clients. Interview/screen them and confirm that they have the habit of completing tasks. Confirm that they have a strong enough "reason why" that they will NEVER give up on a dream or a project. These are the people you want as clients. These are the ONLY people that I currently work with - because my time is very limited and I only want to work with people who are willing to help themselves. You should do the same!

Many Internet marketers burn out after growing tired of pushing product after product to a "jaded" market. They see new products "coming down the pike" every day, and they are asked to promote many of them. Some can't resist this temptation. The problem arises when they realize that MOST of their customers, who buy product after product, NEVER actually use most of them. This becomes disheartening and can lead to burnout.

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