The Investools multi-day workshop will generally be a live, on-site seminar that will be scheduled for 2 days.

The multi-day seminar/workshop is where the financial seminar business gets its black eye. Allow me to explain.

Hundreds of investors and traders attend multi-day workshops every week somewhere in the world. The problem is the vast majority of the people who attend these Investools workshops are unaware that they are in fact attending an extended sales pitch for other products and training.

This is where the mess begins.

Here is what I believe you should know, before you attend a trading fulfillment seminar (a multi-day program):

First and most importantly, you are going to have multiple opportunities to buy something. That something may be more training, it may be software, books, audio cd’s, DVD’s, or coaching.

Regardless of the nature of the product, the opportunities to spend your money will be constant.

I want you to understand something about the sales process. Every salesperson is different, and the same is true during these fulfillment seminars.

Some of the men and women who present at these seminars have very little desire to sell; yet for others, selling is their sole purpose for living.

I wish I could tell you which type your instructor/presenter will be, but I can’t. However, if you pay attention it will become obvious as the seminar unfolds.

Here are a few clues:

If your instructor invites questions, they are more interested in teaching you than selling to you.

If your instructor tries to prevent questions, they are more interested in selling you something.

If you instructor sometimes (or often) appears rude and condescending, they are either having a bad day (we all have those) or they are mostly interested in sales.

If your instructor hangs around during breaks and really tries to get to know you, asks you questions, talks about things (other than just trading), most likely they are more interested in teaching.

The reality is this: it doesn’t matter if your instructor/presenter is more interested in teaching you or selling you, their purpose for being in that room is to be on the company’s agenda, and that agenda is sales.

Now, if you know this going in, you can relax and really get something out of the presentation… and that is the purpose for you going anyway, isn’t it?

Hear me when I say this (or in this case type this): You are under no obligation to buy anything, ever. Yes, some presenters and their staff are aggressive in their tactics, but that is what they are being paid for.

They are being paid to do the job they were hired for. Just like you get paid for doing the job you got hired to do.

Ok, enough of that. Stick with me here. I want you to get your money’s worth out of every step of the process, so let’s go back to the multi-day fulfillment seminar.

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