It's no secret that, if you can create a product that points back to your site, and can then send it viral, you'll generate an endless stream of website traffic. If your website is structured properly, you should be able to turn that traffic into a steady stream of subscribers and orders.

Over the past 10 years, the biggest problem that I've seen with most viral tools I've studied, is that they fizzle before they really reach critical mass. Once a viral tool reaches a certain "velocity," then it will continue spreading. If it never reaches that critical velocity... where enough people are passing it along, then it "technically" was never viral.

Of all the viral tools that I've studied and dissected, the easiest to create and most successful one that I've personally used is the rebrandable PDF. Let's look at what makes that such a powerful tool!

First of all, people need a reason to pass something along and send it viral. One of the best reasons they can be given for doing this is that it will make them money. When you create your PDF files, you simply set up certain links so that they can be changed to other links that pay the recipient money when they passes the PDF's along.

As someone who sells several dozen products through my own affiliate programs, I have found this to be the perfect tool. When I write ebooks, or special reports, I often give them away (or sell them very cheaply) with reprint or redistribution rights. Then I give the buyers or recipients permission to rebrand certain links in the PDF's, changing those links to THEIR affiliate links.

Now, they have a real incentive to pass the PDF's along! They get paid when a customer makes a purchase.

I've done this with the articles I've written too... given people permission to substitute an affiliate URL for my URL in these articles. This works especially well with your affiliates who publish ezine or have blogs. They happily publish your articles and substitute their affiliate ULR's in them. They get to product a quality publication or blog with minimal effort.

In my experience, the PDF document seems to work even better. I'll let you in on a little SEO secret here. When your affiliates, or clients, take a PDF that they have redistribution rights to and post it on their websites, the PDF document will often rank HIGHER that straight HTML webpages on the same topic. The search engines sometimes seem to treat the PDF's as more valuable, perhaps because authoritative reports and research `studies are often published online in PDF format.

So, sometimes it's better to just post your PDF documents, with branded affiliate links, or links to your own products, on your web server. Then just link to those PDF document from another webpage that already indexed and frequently spidered. I like to do this by referencing a PDF document on one of my blogs that's visited by the search engine spiders every day.

PDF files have another advantage over plain text files, or html files posted on a website. They have a longer shelf-life with individual readers. The typical reader will download a PDF file to their hard drives and then periodically notice it. Since disk space on their hard drives is so inexpensive, they often hesitate to delete the PDF's... even after they read them. So they keep seeing your PDF’s, and that increases the chance of them click a link and visiting your site, or at least passing your PDF's on.

Page 1 of 3 :: First | Last :: Prev | 1 2 3 | Next