There are stars, however, which use this spotlight to increase their status. The old adage, "there's no such thing as bad press" is taken advantage of on a weekly basis. Publicity stunts are more common, as is outrageous behavior. Due to the broad spotlight that celebrity magazines cast, it has become difficult to determine whether or not a star's behavior is genuine, or fabricated to get attention. Perhaps an artist wants attention that their roles or their records are not getting them; they can do something outrageous and get the coverage. Also, celebrities use the magazines to plug and promote the projects they are working on. A downside of this trend is that celebrity magazines pay handily for insider information, and some projects are leaked ahead of schedule. Many stars, actors in particular, feel that their believability in an on-screen role is compromised by the celebrity magazine's focus on their personal lives. Clearly, the increase in popularity of celebrity magazines has become a force to be reckoned with in the Hollywood community.

Like many things, the impact on Hollywood from celebrity magazines has been both bad and good. For instance, there has been an upward trend in the amount of coverage that has been given to things that celebrities endorse and other organizations that celebrities feel are positive organizations. This coverage can only help those causes. Also, the magazines that talk about celebrities have a tendency to report on everything - and something that they are very good at doing is showing the nation at large that celebrities are just regular people. Because they are always going to be under scrutiny from the magazines, some celebrities try harder to project a positive image. The attention provided by celebrity magazines has engineered a general push in Hollywood for celebrities to stand as examples to the rest of the world. This has helped to provide more role models, as well. All of these things are a result of the celebrity magazines, and their current upward shift in popularity.

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