If you have been around Internet Marketing at any time, the one phrase you have heard more than any is "The Money is in the List." I am quite shocked at the number of would be marketers which still don't recognize this concept. It is the foundation for all successful internet businesses.

List Building is one of the most profitable techniques in Internet Marketing. Its effectiveness lies in the fact that you are going to remain in touch with the customer for a substantially longer amount of time and that means more sales and more profit!

So how should you go about building a huge email list of interested, qualified buyers quickly and easily without a hassle and without spending lots of money?

Have you ever thought of using audio on your website? It's really easy to produce and it creates a bond with your visitors and customers in a way which a written message most probably won't...

One of the best ways to develop a huge list and massively grow it is to simply interview an expert or let someone interview you, if you've already established yourself as an expert, and then put the audio up on your site.

And now all you have to do is send traffic to your web site and begin building your list...

You could also sweeten the deal even more, to increase the number of people who are willing to give you their email address, by offering lots of free stuff like reports, e-books, and so on.

The bottom line is, if you are serious about doing business online, developing your list is MANDATORY for success. This is not debatable. So when are you going to get serious and get started? The reason there is such a fuss about list building and you hear so much about it is that online marketing pros, know that without a list, you don’t have a snowball's chance in Florida of making it!