Viral Marketing sounds like something bad but it is actually something very good. It is also, a powerful way to generate traffic to your website.

Think about how a virus spreads from one person to another. One person gets sick and just by sneezing they can give the virus to many more people… those people get sick and share their germs with everyone they know and the next thing anybody knows is that there is an epidemic. That is the very concept of viral marketing. The idea is to get everyone to spread your marketing message around because they want to.

Now lets look at using free informative articles to start a viral marketing/promotion campaign. First, write an article… a really good one that creates an interest and a desire in your reader for more information on the subject your writing about. Now, give it away to as many people as you can!

Next, satisfy your readers desire by expanding your article into a much more information packed report that answers and provides the details and/or know how concerning the subject. In the report, include the links to your website, sales page and affiliate products and services that you recommend. Put a modest price on the report and offer resale rights for all or most of the proceeds and pay them immediately!

As mentioned already, you'll want to give away your free article to as many people as you can. In the article encourage others to give it away also. Before you know it, the free article will be generating sales of your report. As sales come in, your report will be spreading across the Internet like wild fire. Digital information duplicates easily and quickly so before you know it, thousands of people could be reading your report.

Make certain that you let people know that they have permission to resell the report around the Internet. When you create the report, you have the right to give people certain rights. One of those rights is that you allow them to resell the report to other people. Make it clear that this report comes with resale rights and that they'll be paid immediately for each sale.

You can write the report yourself, use private label content or you can hire a ghostwriter to prepare the content. There are a lot of ways to create a report. Once you have your report written, use software to create it in an E-book like format.