A lot of people are down on network marketing businesses (also know as multi-level marketing or MLM), but I'd like to give you 7 reasons why a network marketing business is the best kind of home business to own.
1. Your chances for success are better in network marketing.
Yes, some people fail at it. In MLM or network marketing, you will often find that 20% of the people are making 80% of the money. Do you know what? That is exactly the same as the church I belong to-- 20% of the people who attend are actively involved and do 80% of the work that needs to be done.
I'm not surprised that it is similar in MLM. People are people. Some of the people who fail at network marketing are not motivated, some aren't cut out for self employment, some are in the wrong company for them, and some are just not properly trained. But a motivated and trained person in a good company has a great chance of succeeding in their business.
On the other hand, if you start a "traditional" business your odds of success are much lower. According to the SBA, at least 50% of small businesses fail in their first year and 95% fail within the first five years. So, after 5 years of 12 hour days, in debt up to your eyeballs, you only have a 5% chance of succeeding. For some reason that just doesn't do it for me.
2. The costs are much less to get into a network marketing business.
Most network marketing companies ask for a monthly minimum order to keep an active distributor status, it is true. This is part of what keeps the machine running. It is part of the business operating costs. It may be as much as $100, depending on the company.
Now compare that to the costs of traditional business ownership, like rent, utilities, inventory, insurance, taxes, employees, marketing and advertising, and much more. I think you get the idea.
You don't have to be rich or go deep in debt to have your own home based network marketing business. It truly is an equalizer, giving everyone a fair chance at succeeding, no matter what the financial background or credit history is.
3. A network marketing business is simpler to run.
If you had your own business hopefully you could afford to hire an accountant and a secretary who would keep all your red-tape, paperwork, receipts, bookkeeping and such. If not, you would spend much of your time doing this.
With MLM, the company you are with handles most of the paperwork. You just need to keep your own financial records for your income taxes. This frees you up to spend your time and energy making money.
4. A network marketing business is easier to market and promote.
Most people who have their own "traditional" business are on their own when it comes to marketing and advertising. They usually try a little of everything to see if something will actually work. Often desperate business owners get taken in by slick sales people who promise results with their newest expensive advertising scheme.
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