You just enrolled with an affiliate marketing opportunity. What is affiliate marketing to you? Why, it is the passport to financial freedom--the smart way to make money online. I know, everything looks perfect now. You have carefully chosen an opportunity which offrss to explode your income. You envision quitting your job and lying on a beach in Hawaii(with your laptop nearby, of course, so you can track the orders coming in). The ordinary cares of the 9 to 5 world seem far away as you contemplate the profit potential of this amazing opportunity to make free money online.

The advertising is slick and the product looks great. The benefits have been clearly described and are very appealing. The product works because you have tested it yourself personally. How better to sell a product than to clearly understand its use and benefits from first hand experience? Professional affiliate marketing help is available from your upline.

Now as you make your way through the maze of promotional opportunities out there to kick off your product online, you find yourself pulled in many different directions. One site has a great deal on website views—just send them the URL to your sales page along with credit card payment for 10,000 pop-under page views. Another site promises full display of your ad in all the major internet e-zines for a bargain price (the price is great even if it is a bit out of reach). Your favorite traffic exchange makes you a special offer on page hits, along with a limited time offer membership special you can't turn down. Another site promises full search engine submission and optimization (SEO) of your sales page—full professional support—for a steep price. Yet another website promises better page ranking if you will sign-up for a monthly membership in their link exchange. It goes on and on. The opportunities are endless.

Funny thing is, many of these opportunities will work for you if you know how to use them properly. And if you budget for them correctly.

Budgeting skills are essential for the beginning online marketer. You'll find that upsell is even more common in the affiliate marketing world than it is in your neighborhood retail store. If you continue to purchase every additional product offered to you, you recognize that you will be out of business in short order. Their upsell may be your downfall. The most important rule of the game is just to stay in the game!

So what to do? First analyze all the opportunities at hand to see which one has the best fit with your particular affiliate marketing opportunity. If you are offering an e-book from your sales page, you may find it best to purchase page views, for example—that might be the fastest route to getting the e-book in your customer's hands (although you could also consider some type of e-mail campaign, but only to a "safe list"—we don't want any spamming complaints here, you know).

Carefully consider the benefits of each offer, and choose the ones that are "right" for your opportunity, and that you can afford.

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