Following on the PART 1, where I outlined the basis and reasons for doing a project like this, here is a list of 12 questions which you could use when contacting the Experts. (you can change amend as you like to suit your project)

TWELVE QUESTIONS FOR INTERVIEWING THE REAL EXPERTS

1. The Internet is jam-packed with Biz-Ops, Offers, Hype and Promises. MLM, Pyramid Selling, Get Rich Quick Schemes, Gifting Programs................. Each day thousands of new people go online to find ways of replacing or supplementing their income. What pointers / advice would you give to anyone who is considering this and the obvious pitfalls they can encounter?

2. One of the key ingredients to success is Multiple Income Streams. Personally, I am a firm believer in this but often newbie’s AND NetVeterans alike make the assumption that by simply joining every available program, they can achieve a steady flow of multiple incomes, but in reality this hardly ever happens. Are you a supporter of the MIS method and how would you combine successfully different products, services and / or offerings into one main business? And WHY?

3. Often, figures are banded around that some 95% of people on the Net do not make money, or even lose money online. That figure is obviously difficult to prove accurately but there is still some element of truth behind it. I have helped many people to understand where the go wrong, but can you give your personal top 3 reasons why you believe such a high proportion of people fail?

4. Over the years, I have seen many people become disheartened by the lack of 'instant financial gratification', or in other words ' making big bucks overnight!' - that they assume will happen as soon as they go online. If we took the 'wake up and smell the coffee' approach - in your opinion how long should people (especially the inexperienced) expect to wait before they see some return of their investment, a steady flow of income and of course, their first million dollars?! And .....WHY?

5. I run three businesses, generating seven figures a year and personally earning six figures. But - it is hard work, very hard. The rewards are great and play-time is excellent! I constantly strive to work smarter NOT harder, by researching and learning (by successes AND failures!). There is I believe, a misconception that you can run an online business successfully, in a few hours (or less!) a week. Do you subscribe to this opinion? How much effort do you view as being optimal for developing, creating, growing and sustaining a successful Internet Business? And of course.....WHY?

6. Most, if not all the gurus, Big Dogs, and Top Marketers tend to agree, that the real money is in the backend. In other words, true profit comes from follow-up sales to existing customers or to your opt-in list subscribers. Again, I totally agree. However, one of the biggest problems facing many online businesses (especially the new starters) is actually getting customers, and building an opt-in list. This all boils down to one thing - TRAFFIC. No traffic, No Prospects, No Customers, No Sales, No Back-end. No Profit. Can you give your top 5 traffic producing tips that would get a newbie off the ground, or even to enhance traffic to a site / business that is looking to grow?

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