Neither new members or experienced members, should ever click any link in any email no matter where the email appears to be from.
Free software can prevent account hijacking. There is a free toolbar at MyLittleMole.com which will alert you if you are tricked into going to a look-alike eBay, PayPal, banking, or most other websites. It will also warn you if you go to any of thousands of known fraud or spam websites. If every eBay member used this software, account hijacking would be a thing of the past.
New buyers do not understand what the feedback numbers mean. Even experienced members rarely know how to truly read feedback and assume that a positive feedback rating is good. It is often not good. The Auction Inquisitor Auction Analysis software from AuctionInquisitor.com will analyze auctions and seller feedback to report common signs of fraud in an auction. This software allows eBay members to spot fraudulent auctions before they bid.
By far, the biggest problem new members face is immediately trying to buy or sell. They act before they understand how bids work or how payments are made. New users and even users who believe they are experienced need more education than they have in order to trade safely on eBay.
It is possible to buy and sell safely on eBay but only if you know how scams work so you can avoid them.
You can find more information on how to avoid scams on eBay at Auction-Safety.org
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