You may find it very handy to make use of a rotator of your own if you have more than one sales page. A professional rotator such as Pageswirl can be a great help in showing your pages smoothly and in the order you choose, while giving no clue that it is even operating. While there are some traffic exchange operators that do not like rotators at all, Pageswirl is very exchange-friendly, and is usually welcomed.

Because a great many marketers make use of traffic exchanges, your site has the potential to be seen by many people--the market is worldwide. Most traffic exchanges work on the "credit" program. You will earn a full or partial "credit" each time you visit another member's website. In turn, you forfeit a full credit each time another member visits your website. Typically, an exchange allows you to earn from 0.5 to 1.0 credit on each visit you make to another member's website. There are often three main ways of obtaining credits--earning them through surfing of the traffic exchange as described, purchasing them in a package, or referring other exchange users who earn some credits for you when they themselves surf. Purchased credits can sometimes be targeted a little more effectively, as a reward for the purchase. Choose the exchange benefits that best suit your at home business.

Often there is a "pro" or enhanced membership which will allow you some favorable terms for surfing and purchases--often with an higher number of credits distributed. It is not common for traffic exchanges to offer bonuses to join--this can be an effective way to promote your site if you keep your eye our for new exchanges with a competitive bonus package. Some traffic exchanges are very helpful in this regard. Traffic exchanges have the ability to control how many websites and banners that you are allowed to display--this varies widely from exchange to exchange (although, as mentioned previously, a rotator such as Pageswirl can bypass such limitations.

As you become familiar with a favorite traffic exchange, you will want to consider joining its referral program as a way to accrue more credits more often. Again, you will obtain a portion of the credits obtained by the downline member when they surf. The downline structure is determined by the exchange itself--downlines can vary.

Be aware of traffic exchange restrictions. You may not be allowed to use pop-up windows, adult content, sites that break frames, rotators, multiple accounts, URL forwarding, gambling themes, or banned websites. There are often cash bonuses available as rewards for certain activities or for participation in contests.

The speed and ability of your website to load without difficulty is very important to the traffic exchange. Most exchanges urge user to make use of "splash pages"--small pages that load instantly, often with just a single picture or message, rather than full loading of a complete, fully loaded webpage full of graphics and tools. Your concise message should be one that is absorbed readily in the 10 or 15 second viewing period.

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