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Choosing Affiliate Programs, The Good, The Bad and the Ugly
Home :: Business :: Affiliate Programs
By: Balwinder Singh Email Article
Word Count: 1035 Digg it | Del.icio.us it | Google it | StumbleUpon it

  

2/ A good quality site which catches the eye, and is easy to navigate and purchase from is a must. Have a good look around a potential affiliate site yourself If you have problems navigating round the site so will others. Do the products look appealing, are product descriptions clear and accurate, would you buy from this site? Check for FAQ [ frequently asked questions] links, and ensure that there is a clear Contact the Company link.

3/ Obviously a fair compensation plan are essential. There is no hard and fast rule with this. Downloadable info products often offer a higher commission rate than physical products [ in many cases 50%] Often with physical products, your compensation is the difference between wholesale and retail. Many affiliate programs offer a two tier compensation system, where you too can recruit affiliates, and earn income from their efforts, well worth exploring as it gives you two streams of income from one source.

4/ Good company support is an important factor for the new affiliate. Check out the quality and timeliness of the company support system yourself. A rapid quality response is a sign that the company is organized and efficient [ 24- 48 hrs is reasonably acceptable] . If you’re still waiting after 3-4 business days, don’t get involved.

5/ A good company will offer you specific advice and tools to assist you in your marketing efforts, check out what's on offer before making your decision. The better affiliate programs often offer online advice tools and tips, and downloadable e books on marketing free of charge.

6/ Testimonials cost nothing, and are a very powerful sales tool. The more testimonials on site both on the products and the affiliate program the better. If contact details are available, don’t hesitate to e mail testimonial providers personally, and ask them questions about the opportunity

7/ Many good quality affiliate programs are available completely free of charge, so do think seriously before spending anything more than $100-200 dollars to buy an affiliate site. Some affiliate programs do offer to actively market your site on your behalf, and some few even offer income guarantees. It may be worth paying a higher price for a quality site, if the company is making this commitment to its affiliates, but only after your research has shown the opportunity to be legitimate.

This is by no means an exhaustive list of considerations, but bearing these in mind, should enable you to choose a program with a saleable product, and reasonable income potential. To end on a note of warning, there are still a few programs out there that are the internet equivalent of the chain letter, no product, deposits $10 in xyz acct to join, and soon you will have hundreds of people giving you $10 each. Yeah right!!! , the majority of people have heard it all before { like those e mails telling you that have just won the Peruvian $10 million dollar lottery which you didn’t even enter } and will give programs like this a wide berth, and so should you.

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