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What Lies Keep You From Expanding Your Business?
Home :: Business :: Management
By: Jeff Lee Email Article
Word Count: 1382 Digg it | Del.icio.us it | Google it | StumbleUpon it

  

Sometimes I hear another lie that holds a business down, "I don’t want to be too busy." Now, I can understand how if you were the only one in your business and it got busier, that you personally would be busier. But in the most successful businesses that I am familiar with, the owner doesn’t work more hours, he or she works less. The staff doesn’t necessarily work more hours, they just don’t have any downtime. It’s run efficiently, its run smarter. When someone tells me that they don’t want to be too busy, what they are telling me is they are already overwhelmed. And what is interesting, is if you take your production volume from where it is presently, and cut it in half, just cut it in half right now, would you work half time? Or would you work frantically full time plus try to figure out what you could do to get the numbers back up to where they are right now? My guess is that you would be working frantically. Now, if you knew exactly what to do, and what are the vital steps that you must take in order to turn that thing around, then you have executive prowess. If you work 60 hours a week and you are not able to get your stats into a higher range and increase the volume in your organization, then it’s likely you are doing either things that shouldn’t be done or you’re doing trivial functions that quite honestly don’t expand your business. The most difficult thing to spot is what are the most important and vital steps to take. I usually don’t hear a business owner tell me that "my numbers dropped by one half, and I’m working about 60 hours a week doing trivial stuff that doesn’t work, but I’m going in there and I’m giving it my all nevertheless." Most owners consider that they are doing exactly what is necessary to boom the business. But if the stats are not rising, they are not doing the vital and correct steps. Plain and simple.

Expanding your organization is not as complicated as you may think. It doesn’t have to cause more time, trouble, or stress, but there are vital steps that must be taken to make that happen. And a little bit of time is necessary on the part of the owner, to step away from day-to-day production to an executive responsibility to make that happen. Those who have done that successfully look back and wonder what took them so long to make the decision and take on the viewpoint of an owner.

The business is supposed to enhance your life in some way. You decided to go out on your own, because you wanted to be your own boss. I think what you ought to do is to consider doing it professionally. Be a professional executive and a professional owner. Take on both and do them both well because you may have your own goals that you would like to obtain as a business owner, personal and financial. But it is the responsibility of the owner to take care of his or her staff, so whatever you need to make financially or you have as a goal that would make you happy, you better double or triple it, because it isn’t going to be enough to take care of your staff and provide what those individuals would like to achieve working with and working for you. Your goal needs to be bigger.

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Jeff F. Lee is Co-Founder of Measurable Solutions Inc., a consulting firm engaged in all areas of business management. He has found that all the basic principles of how to expand a business apply to any business when delivered in a very precise way. With his partner, Shaun Kirk, he has built the most rapidly expanding company of its kind in the world. Visit his website at http://www.measurablesolutions.com

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