Want the easiest way to bring in lease tenants when leasing a property? Put an ad in the paper! Getting a lease tenant is just the same as getting a rental property tenant. You can place an ad in the papers saying property for lease and giving your phone number.

A lot of real estate investors forget that the goal of an ad is to get a phone call. You’ll notice this in the ads of investors with 6 or 7 lines of text that describe the property. Those are trying to sell the property in the ad, when all you need to do is get the phone call.

What to Say in the Ad Basically, just tell the readers that you’ve got a lease rental or rentals and provide a phone number for them to call in order to get information. You may also wish to state whether this is a house, duplex or apartment and give the number of bedrooms to let the caller know what you have available.

It’s very important to keep your costs down as a buy and hold investor. Many newspapers charge by the line for ads in their classifieds sections. So the more detailed you get with your ads, the longer they’ll be and the more money you’ll end up paying each month in advertising. If you can achieve the same number of calls that the other investor gets with his longer ads, you’ll be maximizing your results with less investment!

When to Show the Property The phone number that you include in that advertisement for your lease property should ideally go to voice mail or have voice mail capabilities. To save yourself further time fielding calls from people who see the ad, let all the calls go to voice mail. Anyone who is interested will leave their name and information for you to call back.

Pick a day when you’ll be showing the rental you have available. For instance, Sunday is one of the best days to have a house showing. People have a lot of free time and want to get out of the house.

The day before your Sunday showing call all of the people who left a message on your voice mail and talk with them about the property. Also let them know that you just happen to be having an open house the next day if they are interested in leasing the property they can just drop on by.

Pick a certain set of hours that the lease property is going to be open and let your potential renters know. You’ll save yourself time in getting all of those appointments to show the property out of the way and you’ll be creating competition for the property. If people see that others are interested in the lease rental you have available they will be more likely to stay and fill out an application for approval.