Making money from your website is as much as a reality as anything and employing the right mix of income-generating tools will assist you in maximizing income from your website. If you haven’t thought about the strategies and opportunities to monetize from your website than it’s time to make some decisions. Contrary to quick-rich-schemes, making money from websites is neither quick nor easy. But through persistence and focused strategy, the process is exciting and rewarding.

In general, the profitability of your website or blog depends on various factors – Niche, Traffic, and Content. While some sites rely heavily on traffic and unique visitors to generate income, others rely on a specific Niche market. Whether your website is Niche based and/or Traffic based, below is a comprehensive list of ways to monetize from your website.

Let’s Begin!

Strategies of Monetizing from you Website

1. PPC or (Pay per Click)

How it Works: Various networks place advertisements on your site that are relevant to your content and business. After signing up, the network provides certain codes that you would place on your website. Advertisements can either be text or images.

Getting Paid: When a visitor clinks on the ad link placed on your website, you generate income. Payment is dependent on either Click-Through rate (CTR) or Cost per Click (CPR). CTR is generally based on the traffic generated from your website including organic traffic wherein visitors seeking specific information are inclined to click on your ad links. CPC is based on content and Niche.

Rule of Thumb: PPC works well for websites that generates plenty of traffic. Advertisers are looking to capitalize on the traffic. CPC work well for financial and education products are certain profitable niches.

Resources: Google Adsense, Yahoo! Publisher Network (YPN), BidVertiser, Chitika, Clicksor, AdSonar

2. CPM (Cost per Mile)

How it Works: Like PPC, you are able to make money for every 1000 visitors that click on ad link.

Getting Paid: Payment is based on the page views or impressions generated by the ads displayed on your website (cost for 1,000 impressions). Cost per impression is determinant on the popularity of your content and Niche. You are paid for every ad that is viewed.

Rule of Thumb: This method works well with high-traffic websites (i.e. Yahoo, Google). Ad positioning and formatting are critical. For instance, ads placed on the top of the page and formats that are larger tend to generate higher CPM’s.

Resources: Casale Media, Burst Media, Value Click, Advertising.com, Tribal Fusion, Right Media

3. Banner Advertising

How it Works: If you generate a lot of traffic, based on your niche, your site may be attractive to many companies. You can sell advertising space and monetize from this scheme. All it takes is installing software, setting up ad zones on your sites and placing announcements on your site highlighting advertising opportunities. There are different banner sizes to consider including Leader Board (728 * 90) Skyscraper (120*600), Rectangle (300*250) and Button (125*125).

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