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Online Survival For Affiliate Marketers: Three Essential Tactics
Home :: Business :: Affiliate Programs
By: Haydn Tomas Email Article
Word Count: 772 Digg it | Del.icio.us it | Google it | StumbleUpon it

  

Affiliate marketing is a high pass through marketing system; it's designed to deal with traffic and relevance and referrals, rather than the Hypo-Matic Marketroid Blast method used by Madison Avenue. Real world people giving real world opinions are the key.

It's still a competitive field, and while there are people out there who claim to have the "get rich quick" scheme to make it all happen, there ain't no rich, and it isn't quick. You will be able to make a good supplemental income from it, though.

Making more requires hard work and dedication and following three solid pieces of advice that have been true since the Internet was invented.

Tip number 1: Any product you're promoting deserves its own web page. Attempting to lump all your products into one page to save on hosting fees is the very definition of a false economy. Make a site of multiple pages focusing on related products.

Every product deserves its own review; this is where customers will get their initial understanding of the product, and it's the largest determinant on what turns browsers into buyers. Let customers write their own reviews; with applications like WordPress to handle this for you, there's no excuse not to let them do this. If you can get customers to give you true testimonials, with photographs, even better. It worked for print catalogs, it works on the web, and it'll work for you.

When you write the reviews of the articles, consider writing tutorials on how to use it. Make them attractive, make them compelling and, like people have said about sales copy since the invention of the printing press, end with a call for action.

Tip number 2: Free stuff brings people back. Free stuff brings people in. This is the basic driver on the "squeeze page" ' someone gives you their information for an autoresponder to get a free report. They get something they want, and you now have a channel to tell them about cool stuff you've found. Remember, it typically takes seven contacts to close a sale. By making sure there's relevant and interesting information in their inbox at specified times, you're encouraging them to come back to your site on a regular basis. Your content should be interesting in and of itself, but it should not read like a sales pitch.

If you can't write your own content, there are web sites on the web (like need-an-article.com) where you can hire writers to generate content for you. They already know to focus on the important points, like how your product can make life easier/better/more fun, or how the product helps a customer solve a real problem.

Convince those who signed up for your free reports that they will be missing something big if they do not avail of your products and services. That's your ultimate goal. Do remember, when sending out your email reminders, avoid using using the word "free" because there are still older spam filters that dumps those kind of contents into the junk before even anyone reading them first.

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Haydn Tomas is a professional web designer and affiliate marketer who has been making money online since 2000. For more money making tips and ideas, visit me at http://www.superaffiliatecashsecrets.com/blog

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