Need quick cash to close a short sale and take your pre foreclosure business to the next level?

One of the most critical elements of real estate Investing is where to find the money to fund your deals. Some of those choices are:

1. Banks
2. Credit cards
3. Lines of credit
4. Creative techniques with the seller
5. Partner(s)
6. Hard money lenders
7. Etc., etc., etc.

The burning desire to finally become the full-time real estate Investor had come to fruition. I quit my full-time job of 17 years in November of 2001. With this career change, I immediately needed to face the nagging problem of “Where do I find private investors to fund my real estate deals?”

Without a serious influx of cash in my business to acquire and rehab properties I would not be able to take my business to the next level.

This was a part of the business that I had neglected and it had been setting on a back burner. Now, it had moved up to a #1 business priority and I needed to solve it.

My plan was to hold a seminar to attract private investors to invest in my business.

I would pay them 15% simple interest for their investment money and secure their investment principle with a mortgage.

What steps did I take to get my seminar started?

1. Target a seminar date.
Setting a deadline was vital to making the seminar happen. It made me focus.

2. Pick a location.
a) Hotel/motel
b) Country Club
c) Church

3. Target my investor group.
I decided to focus on people that have invested in bank Certificate of Deposits (CD’s).

4. Buy a list from a list broker of people locally that had money on bank CD’s.

5. Create an investor packet:
a) Introductory letter.
b) A reference page showing how their principle is secured.
c) Blank promissory note.
d) Sample sheet showing the returns for various investment amounts.
e) Put the above packet in a nice binder, including a business card.

6. Create a credibility book and spiral bind.

7. Create a Microsoft PowerPoint® slide presentation.
a) Define the private investing program.
b) Share information about my real estate business.
c) Stay focused and leave out information not relevant to real estate.

8. Create a Microsoft PowerPoint® slide presentation of the homes I have purchased. This is running continuously as people are waiting for the seminar to start. Goal is to build credibility.

9. Design a postcard to mail to the list of people with CD’s in my area. The postcard is to attract people to the seminar.

10. Design an ad to be run in the local newspaper to attract people to the seminar.

What did I do prior to the seminar to generate leads and prepare for the day?

1. Practice, practice, practice the presentation.
2. Mail postcards two week’s prior to the seminar.
3. Run a daily newspaper ad one week prior to the seminar.
4. Order overhead slide projector and large projection screen.
5. Coordinate seating and layout with the meeting location.
6. Make up handouts/packets.
7. Practice the seminar presentation more.

Page 1 of 2 :: First | Last :: Prev | 1 2 | Next