In the last couple of years many affiliate marketing providers have started functioning in India. There are a number of valued affiliate programs that have been made available by the service providers. These affiliate programs have been designed keeping in mind the resources of the Indian web site publishers.

Most of the affiliate programs provided by the service providers fall under one of the given categories – online matrimonial services, tourism, online publishing and online buying and selling.

Out of the named affiliate programs India, the ones based on e-retailing have been popular among the web site owners. The sales on the Internet are slowly and gradually improving. More and more people are buying on the Internet using their credit cards and Internet banking facilities.

In online publishing, many merchants or the affiliate marketing providers are offering print and online books to be promoted and sold on the Internet. One such service provider gives a flat amount of 30 Rupees on every book worth 100 Rupees, which is sold by the affiliate. The deposits are made either by bank checks or by transfers including Paypal service.

Affiliate programs in India also have been marketing the products and services of the foreign clients. Affiliate with their sites optimized for the audiences in US, UK, Australia and many other European countries, are provided specific programs. The merchants or the networks bear business relations with these people and act as their representatives in the country.

The money paid as commissions by affiliate programs in India is also adequate. There is one program where an affiliate gets 4000 Rupees per sale and the products are computer systems. For products like herbal care medicines, a lower margin can be earned. Best prices are also provided for selling software solutions and packages.

Affiliate program in India that pay for display advertising are not much popular. The earning are much lower that those made by selling the products. It is the brand promotions that allow display advertising to be practiced on large scale on the Internet. However, In India such activities can rarely be observed.