If you are not building your e-mail marketing list at the same time as you promote your affiliate marketing business, you are missing out. In this article we want to convince you why you should get busy building a list of your own.

Affiliate marketing is great because you are given your own website coded with your ID number to promote and sell products for affiliate merchants. This makes it very easy for people to start an affiliate marketing business of their own right away.

However, there are two problems with using the website that you are given by the merchant that you represent.

1. The first problem is that you are now promoting a website that everyone else is also promoting. This makes it hard for you to differentiate yourself and to add any of your own personality to the product you're selling.

2. The second problem is that you do not have any way to build a follow-up mailing list. Because many people will not buy on the first visit, you are losing that potential customer, because you have no way to follow up with them.

Therefore, you can understand why we say it's important that you build an e-mail marketing list of your own. So how do you do that when you're an affiliate marketer?

The way you do that is, you design a splash page or landing page of your own that is there to capture contact information of your visitor. On that splash page is a sign-up form where you can request information such as your visitor's name, e-mail address, phone number, or whatever you want.

That contact form is sent to an autoresponder where your visitors contact information is kept for future follow. In that autoresponder you want to have a series of messages describing the benefits of the product you are promoting as an affiliate.

Now you advertise your new splash page instead of promoting your affiliate website. Does this make sense?

You can even quickly generate a splash page of your own for free on many various websites online. Just do a google search for the words free splash page generator and check out a few to find one that appeals to you.

Hopefully now you will see the benefits of building a list while you are also building your affiliate marketing business. This is a very simple strategy to implement and one all affiliate marketer should be doing, starting today, if they are not already.