As an author, speaker and marketing mentor for home-based business owners, I’ve discovered as much as people say they want how-tos to create more cash flow in their business, truth is, they want the swift kick in the butt of accountability even more.
To some people, being held accountable doesn’t sound like much fun. However, the benefits are amazing. And that IS fun. Knowing someone will ask you about what you accomplished a week from now will help you step up to the plate and get it done. Often, we set goals that aren’t truly right for us – because we think it’s what’s expected. Instead of feeling bad or guilty – it’s great when you release goals you’ve been avoiding and set new goals aligned with your values and what really matters to you. That’s when you’re more likely to achieve the kind of success that will make you happy.
If you’ve avoided important goals it’s not always because you need more how-tos. It’s probably because you need a few like-minded people to provide support, encouragement and ask about what you said you were going to do. It means having others who genuinely care about your results.
Here are seven secrets to how a swift kick of accountability can help you build the business you wanted from the beginning.
Reduce Procrastination: A great thing about owning your own business is no one’s breathing down your neck to "get it done." On the flip side, a challenging thing about owning a business is no one says, "How are things going - really?" Most people aren’t constantly self-directed and having a small group of people who applaud your successes and encouraging you can make a big difference helping you move more energy.
Make Real Progress: If you find yourself working on some areas of your business but not others you can only enjoy limited success. For example: If you’re researching and building relationships but not selling – your business can only go so far. If you’re selling now but not tracking cash flow – your business can only get to a certain point before problems surface. If you keep doing busy work but don’t have a plan – your business is in danger. Support from wise, committed business owners like yourself can help you make real progress.
Feel Enthusiastic Again: Maybe you avoid certain tasks because they make you uneasy. If you need to get your health back on track to have more energy but you’re too busy with your business to get to the gym and workout – a business owner like yourself who understands the pressures to keep you focused can make a world of difference. Ongoing support, such as with a MasterMinding group means you get a positive push on a weekly basis. It’s sustained and keeps you going week after week and month after month.
That "Swift Kick" of Motivation: When you meet regularly with a small group of business owners who care about your success – you’re more likely to rise to the occasion. People spend big bucks attending seminars for a kick of motivation. Two weeks later they’re back in the same rut again. People often say they want more how-tos. However, what would truly help is getting back to basics and doing the things you’ve been avoiding. Growing comfortable and then confident with doing things that formerly gave you "the willies" will help you feel more enthusiastic, grow personally and get excited about your life and your business.
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