Gif vs. JPEG
Less experienced web designers makes this mistake many times of using wrong format to store their picture. Here are few guidelines which will help to avoid such mistakes. If your photo has less number of colors (less then 64) GIF will be better choice. However make sure to reduce the palette size too. That is, if your image has 10-15 colors then reduce your palette for 16 or 32 colors.
Also, if your image contains text, GIF format should be your choice. JPEG uses lossy compression method and can cause text and edges to become more blurry. If you are saving a photograph always save it as JPEG. JPEG images can contain over 32 million different colors.

If you want to incorporate large text into a photographic image, JPEG may be a good format to use. While the edges may still get blurred, chances of the same becoming unreadable is however, slim. If you think your image is more important than the text, then you should save it in JPEG format.

Speed
Do what all you can, to reduce the download time. Its a busy world and people wont prefer to wait for long. Try to reduce size of your graphics as much as possible without damaging the image. Image quality must be maintained and size (in KB) should be as kept as small as possible.

Test before publishing
Do your homework, and do it well. Your visitors will not bother to send you an E-Mail that some of your links does not work or that some of your images does not appear. Even if someone does so, it would be quite embarrassing. Perform spell and grammar checking. Remember that in many cases visitor will build his opinion about you or your company based on the content's quality of your web site. Once published, site should not contain any under construction or coming soon messages. This might deter the potential customer to come back again.

Page 2 of 2 :: First | Last :: Prev | 1 2 | Next