Bulgaria is a beautiful mountainous country, small in size but rich in ancient culture, scenic splendour, friendly people and old-fashioned warmth and hospitality.

Situated in the south east of Europe on the Balkan Peninsula, Bulgaria is fast becoming the jewel of the Balkans with the increased popularity of its Black Sea resorts, which are scenically captivating with their fine sandy blue flag beaches, sunny climate and safe seas and wonderfully inexpensive too.

Although better known for its sea resorts, the essential character of the country is to be found in its spectacular mountainous regions. The six very different ranges vary from high, snow-covered peaks to gentle green slopes and forests, harbouring thermal springs and mineral spas, and valleys where the air bears the fragrance of flowers and herbs. The Valley of Roses lies in the heart of Bulgaria and is the largest producer of rose oil in the world, giving root to Bulgaria's soubriquet, 'Land of Roses'. At the foot of the Vitosha Mountains lies the laid back capital city, Sofia, boasting a great number of architectural monuments and museums. The rugged heights of the Rila and Pirin mountains form a spectacular setting for ski resorts, as well as the famous Rila Monastery and the majestic landscape of the Pirin National Park, a World Cultural and National Heritage site. Crossing the entire country is the Balkan Range, a 435-mile (700km) chain that offers some of the best hiking in Europe.

As varied as the different mountain ranges are the people who dwell in them, with distinctive customs, crafts and colourful festivals, folklore, religious beliefs and speech. Small picturesque villages welcome guests with typical warm-hearted Bulgarian hospitality, sharing age-old traditions and traditional cooking, and a delight in their pastoral environment.

Bulgaria's history is displayed across the country in its old towns, ancient Thracian relics and treasures, decorated churches and monasteries, and in the rustic settlements that have preserved the traditional beliefs of its people. One of the country's biggest assets for visitors is its variety, but whatever aspect you choose to explore, there is always the assurance of a warm welcome.