5) Signing up new TV subscribers is a very competitive business. The two major satellite TV companies spend huge amounts on advertising trying to entice families to switch from cable and the other satellite company. What this means to those looking for a new TV provider is that there are plenty of deals and inducements around. From free equipment and installation, deals on program packages, and deals offered by the installers, new subscribers have never had it so good.

6) Regular surveys of the level of customer satisfaction clearly and consistently show that the satellite TV companies and their installers out-perform the cable companies.

7) Satellite TV subscribers can benefit from access to an internet connection provided by the satellite dish, giving a faster connection than by cable.

The intense level of competition between the two major satellite TV companies will always ensure that subscription rates are competitive and that the programming options will improve.

So for those families looking at a different option than their present service provider then there's no better time to make that change than now. There's plenty of great deals around with no equipment to buy; very little commitment on the part of the subscriber; and customer care is as good as ever.

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