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Is Affiliate Marketing for Fools?
Home :: Business :: Ecommerce
By: Richard Keir Email Article
Word Count: 1056 Digg it | Del.icio.us it | Google it | StumbleUpon it

  

Make money affiliate marketing. Make 1000's per month fast and easy. Top affiliates make 2000-3000 per day.

Any of this sound familiar? Maybe I exaggerated a little, but you've heard the song, right? There are a lot of possible (stress on "possible") ways to make money online. Because it can be a very low cost way to get started, learning how to affiliate market is often touted as a great game for newbies. To a shark marketer, newbie is another word for "fool". Every single person getting into internet marketing goes through the newbie stage. Quite a few never make it out of the newbie stage no matter how much experience they gain and how knowledgeable they become.

Let's define something here - in this context I'm using fool in the sense of "a fool and his money are soon parted." The burning desire to escape from a dull, boring job that sucks up your lifespan but keeps you in misery can make us all foolish. We want to get rich and get free. Now. That "now" is also part of the definition of "fool."

You can not get rich overnight (except, maybe, through inheriting, gambling or theft). Repeat after me: There is no such thing as a free lunch. There is no certain, easy, fool-proof way to get rich fast for the average person.

Most internet "marketers" don't make any significant amount of money. And by most I don't mean 50.1%. I mean something like 95 to 98%. This is just reality. This is why all those websites with examples of earnings are required to have disclaimers - you know, the stuff in light grey that goes - "these results are exceptional and are not meant to indicate the results the average buyer can expect..." - or whichever set of weasel words are used.

Now, if affiliate marketing were all that easy, those numbers would be a lot different wouldn't they?. So why is affiliate marketing pushed on newbies? It is a nice low cost entry point. Kind of like a free sample from a drug dealer. When it turns out to be just a bit harder than anticipated, why then there are courses, ebooks, tools, other forms of marketing - backends galore. For the sharks to sell to the increasingly desperate.

Also, beginners do send traffic and enough beginners sending a little traffic, even if it's not well targeted will cause some sales. This is good for the marketers if not for the affiliates. Even a few hundred affiliates who make one or two sales a month does nice things to the marketer's bottom line even if it won't be making the affiliate rich and free overnight.

Maybe that's overly cynical - probably very few marketers are doing this consciously. They may recognize, understand and profit from the reality, but for them, the better an affiliate does, the more money they make. But maybe not so much better that the affiliate no longer needs courses, ebooks, etc, promising ever better, easier, faster money? Are you getting the idea that maybe most of those ebooks and courses aren't telling you everything you need to know?

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Richard, an author, programmer and marketer, codes and sells his own scripts, practices affiliate marketing and writes on a variety of topics including eCommerce, and internet and affiliate marketing. For more information and the real deal on affiliate marketing go to http://geekwerkz.org/affmarketing and discover what's been missing.

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