Apple quotes 5 hours of battery life for talk or video, with a full 16 hours in music mode -- no word on standby time yet. In a twisted way, this is one rumor mill we're almost sad to see grind to a halt; after all, when is the next time we're going to have an opportunity to run this picture ? Apple is a product company. It's a hardware company. Apple has to maintain the stability and security of the device as well as avoid pissing off ATT and getting sued over copyright for 3rd party apps.

Apple is trying to kill off the I-touch and possibly eventually the I-pod making the I-phone the main star of the show. The marketing plan is to lead buyers to this easy $199 and $299 price as the less powerful devices (I-phone,and I-pod) are kept at higher prices which will eventually kill them off. Apple's iPhone SDK doesn't permit simultaneous running of applications, but programs usually save their state when they exit and recover it on launch, giving the appearance of task switching. Apple claims that the advertisement implied the availability of webpages, rather than their specific appearance.

Apple has updated the 3G baseband, which means that by moving to the new version you risk to make your un-unlockable in the future. Apple's claims that 3G are twice as fast as Edge were confirmed by my own download tests. It generally took 10 to 30 seconds to load popular websites through 3G, a lot zippier than when I accessed the sites on Edge. Apple does not guarantee that these links will be maintained or functional at any given time. Use the information below at your own discretion.

Apple said its stores will be open starting at 8 a.m. Friday for customers. Apple is promising to sell 10 million of the gizmos this year; many investors are betting the Cupertino, Calif., company will sell many more than that. Yet Jobs has managed to keep the look, the feel and a complete list of the phone's features under wraps. Apple made a cool-looking, well-designed phone for you, but in this economy I cannot justify adding a $120 expense without cutting down somewhere else to make up the difference. You'll get what you get and nothing more.

Apple isn't perfect. I don't know of many people who think it is. Apply tape to all the places you experience light leak. Apple, for instance, will charge $99 a year for its new MobileMe, which sends , contact and calendar updates to users' devices.

Apple has slacked on the copy and paste feature for the iPhone. One app, MagicPad, made it available but it only worked within itself. Apple is all about the interface. That's why they rule. Apple and Dell could then continue to fine tune their marketing to the dropouts, drug addicts, drunks and dirt bags. It would be a great marriage and an ideal targeted.

Apple has since acknowledged this issue (among others) . We also noticed on the phone that if you have synced MobileMe calendars, your calendar subscriptions (like, say, shared Gcal or what have you) are disabled. Apple has plainly learned the lesson. Last year, the company vowed it would eventually open up the iPhone. Apple has really flubbed this up pretty badly IMHO. I really hope that the September update finally brings 2.x up to release quality, but am, admittedly, tending toward skeptical at this point.

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