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Color and Graphic Design
Home :: Business :: Marketing & Advertising
By: Christopher Noble Email Article
Word Count: 1823 Digg it | Del.icio.us it | Google it | StumbleUpon it

  

Meaning of the Color Red

Red has more personal associations than any other color. Recognized as a stimulant red is inherently exciting and the amount of red is directly related to the level of energy perceived. Red draws attention and a keen use of red as an accent can immediately focus attention on a particular element.

How the color red effects us mentally and physically:

  • Increases enthusiasm
  • Stimulates energy
  • Encourages action and confidence
  • A sense of protection from fears and anxiety
Keywords: Passion, strength, energy, fire, love, sex, excitement, speed, heat, arrogance, ambition, leadership, masculinity, power, danger, gaudiness, blood, war, anger, revolution, radicalism, socialism, communism, aggression, summer, autumn, stop, Mars (planet), respect, Aries (star sign), December, the Roman Catholic Church, martyrs, the Holy Spirit. Studies show that red can have a physical effect, increasing the rate of respiration and raising blood pressure; red also is said to make people hungry; the red ruby is the traditional 40th wedding anniversary gift.

Meaning of the Color Purple

Purple embodies the balance of red simulation and blue calm. This dichotomy can cause unrest or uneasiness unless the undertone is clearly defined at which point the purple takes on the characteristics of its undertone. A sense of mystic and royal qualities, purple is a color often well liked by very creative or eccentric types and is the favorite color of adolescent girls.

How the color purple effects us mentally and physically:
  • Uplifting
  • Calming to mind and nerves
  • Offers a sense of spirituality
  • Encourages creativity
Keywords: Envy, Sensuality, bisexuality, spirituality, creativity, wealth, royalty, nobility, ceremony, mystery, wisdom, enlightenment, arrogance, flamboyance, gaudiness, mourning, profanity, exaggeration, confusion, homosexuality, pride, Scorpio (violet, star sign), May, November, riches, romanticism (light purple), delicacy (light purple), penance. Purple is the color of mourning for widows in Thailand, favorite color of Egypt's Cleopatra, and the purple heart - given to soldiers who have been wounded during warfare.

Meaning of the Color Brown

Brown says stability, reliability, and approachability. It is the color of our earth and is associated with all things natural or organic.

How the color brown effects us physically and mentally:
  • Feeling of wholesomeness
  • Stability
  • Connection with the earth
  • Offers a sense orderliness
Keywords: Calm, boldness, depth, natural organisms, nature, richness, rusticism, stability, tradition, anachronism, boorishness, dirt, dullness, filth, heaviness, poverty, roughness, earth (classical element), October, Capricorn, Scorpio (reddish brown, star signs), down-to-earth. Brown can stimulate the appetite, wholesomeness, steadfastness, simplicity, friendliness, and dependability.

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