5) Ban the affiliates if they use illegal methods – Affiliate BAN mechanism :

Some of your affiliates may bring traffic to your site by spamming or by redirecting their browser in malicious manner and some may buy your product if they like it but more than 95% visitors will consider your site to be malicious site and trying to spam them. So, it will bring bad reputation to your business hence, your affiliate management system should identify these affiliates and ban them. Your affiliate management system should allow you to identify these scammers – by allowing you to track number of visitors, websites used by affiliate to refer visitors – and then ban if you feel that certain affiliate hurts your reputation.

6) Be in contact with your affiliates – always stay in touch with them:

Money is the main factor for which your affiliates are working for you, but it isn’t the only factor which helps you to retain your affiliates. More or less all the affiliate programs offered by different product sellers are almost the same, so you can have an advantage if you do something different than what others do, you can do this by being in contact with your affiliates try to understand their problem and help them whenever they need your support and get their suggestions to improve your product. Always help your affiliates by contacting them personally, asking if they need some help. This way they will reward you with a lot of sales!

7) Keep track the refund rates of each certain affiliate:

When your customer is not happy with your product they request you to refund the money and you have to do this to maintain good reputation. There are basically two reasons for which your customers will ask you to refund: first is when the product is not really worth the other reason is they might be given some wrong information about the product by your affiliates and when they didn’t find that feature in your product they will request you to refund. So, your system should be able to track down those affiliates and ban them if they bring too many sales that ends up as a refund request – in order to protect your product and online reputation.

8) Track all websites that bring you visitors and sales via affiliate links:

Tracing down the source from where visitors arrive. Your affiliate management system should be able to trace out from where your customers are coming from i.e., the source which directs them to find the sales page and buy your product. After pinpointing it you have to focus advertising there to boost your sales. Such tracking capabilities allow you to identify the most profitable ‘traffic sources’ and concentrate on them (if it’s an affiliate – offer additional help, etc.). This way you can easily make your profits soar!

9) Flexible affiliate training capabilities:

You should provide training to your affiliates about your product so that they can understand what they are selling, its advantages and disadvantages. This will help them greatly to convince their visitors to make them buy your product. Provide all possible promotional materials – banners, pre-written articles, e-mail letters and other content for your affiliates. Your affiliate management system should allow you to place and manage all promotional tools and thus enable your affiliates to access them easily whenever they need to.

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