Here are the steps to take to get free advertising for your website without doing anything but write. Not one single page on your site need be optimized for any keyword if you use article marketing as an advertising technique, only the articles that you write.
1. Do some keyword research and find the most used keywords for your niche. Also find those that have the least supply - that is those keywords and phrases that are used the least by your competitors.
2. Use both kinds, irrespective of the supply of the first, or the demand of the second, as titles and topics for your articles. Then write an article based on the best keyword you have found.
3. Use the keyword in the title, first 100 characters and also again in the first paragraph (which should be of about 50 - 70 words). Use it in the last paragraph and once again for each 300 words in your article.
4. Provide information in your article, and write so that anybody reading it will want to find out more about what you are writing about. Just as I am doing now. After all, this is going to make you money without you having to pay anything out. It's free advertising.
5. Provide a link at the end of your article, or in the 'Author's Resource Box' if one is provided, that leads back to a page on your website directly relating to the topic of your article. Mine here will lead you to a page explaining how to write articles, market them properly and make money from them whether you have a website or not.
Most people have no idea what article marketing can do for them, and article services websites can help you to achieve your goals by providing articles for you if you cannot write them effectively yourself.
Article marketing is the new SEO, and websites are rapidly taking second or even third place to article directory pages, Squidoo lenses and MySpace and You Tube listings. Get into the modern world and use article marketing and article services to get your site and products advertised and starting making some real money.
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