:: Free article content
Authors: Maximum article exposure. Publishers: Reprintable article content.
Featured Articles
Recently Added Articles
Most Viewed Articles
Article Comments
Advanced Article Search
Submit Article
Check Article Status
Author TOS
RSS Article Feeds
Terms of Service

Internet Marketing Advice: Improve Prospects Relationships
Home Business Marketing & Advertising
By: Edward Marrison Email Article
Word Count: 482 Digg it | it | Google it | StumbleUpon it


Here’s how thing generally work: for most action that we as human beings take, we generally go through a research phrase (where we think about and study up on things) and the we go through the action phase (where we actually do the things we were thinking of doing).

Let’s take as an example a person who is looking for a camera to buy online. This is important: a person who is looking to buy a camera right now will use different in a search engine that someone who is looking for information on buying a camera.

A prospect looking to buy a camera today will use phrases like "best price on Sony Cybershot" or use other wording that indicates they have made their choice and they are just looking the best place to purchase.

What kind of phrases would people use when they are ready to buy what you offer? You can find a lot of leads by marketing to those phrases. This is good thing, because we like a lot of leads and these people are motivated to take action. If you can be there to give them a little bit of a better reason to purchase from you than the competition then you are in.

The down side is there’s usually a lot of competition in the "action phase". Since "best price on Sony Cybershot" is where the action is, that means that the cost per click is usually higher and chances are that you are one of the 10 web site the person has visited in the last 24 hours. The heaviest competition is found where the prospect’s motivation to act is the greatest.

On the flip side, someone who does not need to act immediately will search different keyword. During the ""research phase" people are not ready to make a decision and they use different keywords they do their research.

If you attract people during their research phase, the down side is you’re unlikely to make a customer out of them quickly. They are looking for information right now.

The up side is that there is very little competition for leads this early in the game, the cost per click much lower, and you have a chance to become a mentor and advisor to these people.

Being a mentor to your prospects, as opposed to a salesman? The "action phase" is where the salesmen play. The "research phase" is where the mentor live.

The nice thing is that there are research phases and action phases for all sorts of situations, and you do not have to choose one or the other. It is actually easier to start in the action phases where people are more motivated to work with you (even through there is a lot of more competition).

For the first time ever: successful marketer Paul Walker will hand over to you his secret making money online system. This system is quietly consistently making me six figures income and you can start using it 15 minutes from now Click here to discover internet marketing secrets follow exact footsteps to achieve the same level of success!

Article Source:

This article has been viewed 321 times.

Rate Article
Rating: 0 / 5 stars - 0 vote(s).

Article Comments
There are no comments for this article.

Leave A Reply
 Your Name
 Your Email Address [will not be published]
 Your Website [optional]
 What is five + two? [tell us you're human]
Notify me of followup comments via email

Related Articles

Copyright © 2018 by All rights reserved.

Terms of Service | Privacy Policy | Contact Us | Submit Article | Editorial