How to Generate Free Mlm Leads with Online Article Directories
Business → Marketing & Advertising
- Author Mutiara Hobbs
- Published July 10, 2009
- Word count 964
These days, more and more Network Marketers are using the Internet to market and prospect for their businesses. This method is called the Internet Network Marketing 101. They start by establishing their presence online by owning a website, whether it is their own or their company replicate websites. Just like any other online businesses, the key to using the Internet to market and prospect is get mlm leads for free . One of the method to achieve this is done through Article Marketing.
If done correctly, article marketing can not only generate network marketing leads for free , but it can also ensure that the visitors who come to your website are keen on learning more about your opportunity.
The basic idea here is to write articles on topics that pertain to your business and your products. For example, if your company has a product that can improve people's health, people who are interested in improving their health will be interested in reading your article. If your article can communicate the fact that your product can indeed improve their overall health, you will have a lot of interested readers. These people will want to find more information about you and your business if they think you have provided valuable information for them through your article. If this happens, your article can generate a high Click-Through Rate (CTR) to your website. This basically means, more people will click on the link to your website from your article.
If what you're aiming to do is to get people to join your business, with Article Marketing in your Online Network Marketing, you can write articles on the following topics:
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What your business is about,
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How people can work from home with your opportunity,
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How people can start the business,
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How much money they stand to make, and what the money can do to them
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Stories of how your company product has helped a lot of people, and so forth.
These topics have a good measure of general interest associated with them. This ensures that your articles will get good readership. Once these people have read your articles, they will most likely want to read more about you.
Before submitting your articles to several Online Article Directories as part of your Internet Network Marketing 101 activities, you will have to pay attention to the following things.
- Make your articles Search Engine Optimized by using the appropriate keywords in the right density. Keyword density is the number of your keywords of interest divided by the number of the total keywords in your article. You don't want any part of your article to sound too repetitive for your human readers if you use your keywords of interest too much. On the other hand, you want to make sure that your article will get picked up by the Search Engine. Therefore, a good balance between too many
keywords and too few keywords is key. A keyword density between 1% - 2% should provide a good balance for your articles. You could find out what keywords related to your business that people are mostly searching for on the Internet and then use them in your article. Google keywords tool is one of the free online keywords tool that you can use to do this. Another keyword research tool that I use is Keyword Elite. It has a lot more features than the Google Keyword Tool. You can use this keyword research tool to generate thoudsands of keywords based on your main keywords of interest. You can also "spy" on your competitors to see if they use the same keywords either on their websites or in their Pay per Click (PPC) campaign.
Some article directories allow you to put links for your keywords. Whenever you can, you should put links to your website or whatever you're promoting for your keywords.
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Write articles that communicate to your readers what your business is all about and how you can help them to achieve their goals. Often times, they find your articles through the Search Engine, by typing some keywords that reflect their needs for information on topics or things that they are interested in. If you can fulfill their needs with your article, more than likely they will want to check you and your business out by clicking on the links you provide in your articles. These links are called back links.
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Make sure that the number of articles you submit is significant. Submitting just one or two articles will do nothing. You need to submit articles in a regular manner so that they can bring in the traffic. A good frequency would be three to four articles a week to begin with and then steadily increase the frequency. If you feel like you can't write articles that frequently, you can always outsource this task to other people. There are a lot of freelance ghostwriters out there that you can hire to write articles for you. In fact, some of them will submit the articles for you too! You can find these writers at Elance dot com, Guru dot com and Odesk dot com. You can also find them in online forums like the Warrior Forum, Digital Point and Site Point forums.
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There are just too many Online Article Directories out there. You should focus first on submitting your articles to the online article directories that have a high Google Page Rank of 5 and above. This would make it easier for the Search Engines, like Google, Yahoo, MSN, to find your articles. For a list of High Page Rank Online Article Directories, you can read it here, Article Submission.
With all these efforts in order, it is almost certain that you and your Internet Network Marketing 101 through Article Marketing will get a steady flow of interested free traffic to your website.
Mutiara Hobbs is an avid Internet Network Marketer. She assists other Network Marketers in marketing their businesses online to replace or complement the direct selling one to one approach in their marketing and prospecting. To learn more about Internet Network Marketing, you can visit her blog Internet Network Marketing 101.
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