Mailing List for Affiliate Marketers-How To Grab Your Readers Attention

BusinessMarketing & Advertising

  • Author Eugenijus Sakalauskas
  • Published July 13, 2009
  • Word count 911

If you are an affiliate marketer who wants to make a

comfortable living from referring your prospects to other

people’s product or service for decent commissions,

then you must consider building your own mailing list.

Granted, that most affiliates, as in more than 90 percent

of them, are not making money from affiliate programs,

but this often results from the same amount of effort

focused on least effective methods.

While having your own mailing list is, by a long mile,

not the only effective affiliate marketing method, you

can make affiliate sales very quickly even in the next

few hours after sending a sales message, provided that

your mailing list is huge and responsive.

This is often true, because owning your own mailing list

for you to endorse products and services to is one of

the fastest-producing results, beating other affiliate

marketing methods imaginable.

In a nutshell, the affiliate marketer who gets ahead of

the pack is the one who owns a huge and responsive mailing

list of prospects.

The race for supremacy in the internet based businesses

has been really heating up and many sites have been put

up to help others to get ahead for a small fee. But there

are also ways in which you don’t have to pay so much to

make yourself a good list of loyal followers. Having a

satisfied web traffic and visitors allows you to put up

a foundation wherein you can build an opt-in list and

make it grow from there. An opt-in list allows you to

provide newsletters to your subscribers with their consent.

When people sign up, they know that they will be receiving

updates and news from your site and the industry your

represent via an e-mail.

But that doesn’t mean that all of those who subscribe

read them at all. Many lists have been built due to an

attachment with free software or for a promotional

discount and such. Some are not really interested in

receiving e-mails from companies and just treat them

as waste of cyberspace and delete or trash them without

so mush as opening the e-mail and scanning them.

You can change all that. While forwarding an email

message is relatively after producing your newsletter.

Getting people to open them is not as easy. You don’t

want to waste all the time and effort used in making

the newsletters, you want people to read them and

have their interests piqued. Interested enough to

go to your website and look around and most especially

purchased and acquire your products or services.

One of the numerous ways you can tempt or persuade

your subscriber is by providing a well thought out

and well written subject. The subject of an email is

what is often referred to when a person or a recipient

of an email decides whether he or she wants to open

or read an e-mail.The subject could easily be regarded

as one of the most important aspect of your

promotional e-mail.

Your subject must be short and concise. They should

provide a summary for the content of the e-mail so

that the recipient will have basic knowledge of the

content. This is really vital in grabbing the attention

of your readers and subscribers. You want your subject

to instantly grab the attention of your subscriber

and get them to be intrigued to open up your mail.

Remember, it is not necessarily true that a subscriber

opens up subscribed mails.

A good subject must always be tickling the curiosity

of your recipient. It must literally force the recipient

to open the mail. A certain emotion must be ignited

and get them to open the mail. It is essential to

use specific words to get the reaction you need.

Keep in mind that the recipient or subscribers spends

only a few seconds looking over each subject of

the e-mails he receives. You must grab your reader’s

attention right away.

There are many forms you can use for your subject.

You can provide a subject that says your e-mail

contains content that teaches them tips and methods

on certain topics. An example of this is using

keywords and keyword phrases such as, "How to" ,

"tips", "Guides to", Methods in and others like that.

You can also put your subject in a question form.

These may include questions like, "Are you sick and

tired of your job?" Or "Is your boss always on your

case?" Try to stay on the topic that pertains to

your site so that you’ll know that your subscribers

have signed up because they are interested in that

topic. This form of subject is very effective

because they reach out to your recipients emotions.

When they have read the question on your subject,

their mind starts answering the question already.

You can also use a subject that commands your reader.

Statements such as "Act now and get this once in a

lifetime opportunity", or "Double, triple and even

quadruple what you are earning in one year". This

type of subject deals with the benefits your

company provides with your product and services.

You may also use breaking news as your subject to

intrigue your subscriber. For example, if you deal

with car engine parts you can write in your subject,

"Announcing the new engine that uses no gasoline,

It runs on water". This creates curiosity with the

reader and will lead them to open the mail and

read on.

Eugenijus Sakalauskas publisher

"List Building Newsletter"

Subscribe to my exclusive 12 lessons e-Course

" Every Business Needs Opt-In Email Marketing "

and learn how to start building your own optin list

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