Improving your Custom Greeting Cards
Business → Marketing & Advertising
- Author Colleen Davis
- Published July 9, 2009
- Word count 542
Custom greeting cards are indeed a great thing to give to your family and friends. If you already have formed a habit of giving custom greeting cards though, then it is important to keep changing and improving them. This constant change and improvement is good because it keeps your greeting cards looking fresh and new, preventing you from sending the same type of custom greeting cards over and over. There are several ways to do this to improve your designs when you print greeting cards.
Make use of new and popular references: One great thing to do to make greeting cards sound fresh is to make use of popular references. For example you can relate the message about a new president, use a popular catch phrase, or allude to a recent special event. By relating to these recent events and references people will know that the custom greeting was created fairly recently. It is not just a remake of other past custom cards it is a new greeting card that has been especially made for the receiver. This should increase the impact of the greeting card since they will know what you are talking about.
Try a different angle: Also, you can try a different concept or approach in your custom greeting. For example, if you have been using funny messages for your custom greeting cards, why not try a different angle and go for a more poetic greeting? On the other hand, if you have always been formal with your greeting cards, why not add in a casual message or even a joke or two? By just changing your message angle, people should already feel the difference once they read the message. It is a good way to sound new, and perhaps hopefully it should also be an improvement from the previous message as well.
Use a different color: Of course, what any kind of improvement can you make without changing some major visual elements? Changing the greeting card’s dominant color is a great way to improve it. Just a little change from the standard white to other more vibrant colors can really help make a greeting card look festive and cheerful. In fact, by changing the color of your custom greeting cards periodically, you can keep making them look better and fresh every batch. People will definitely notice the creativity and thought that was put into these constantly changing designs.
Change the greeting card format: Lastly, you can also attempt to change the whole greeting card format itself. From the standard portrait design of your greeting cards, why not change it to a landscape orientation? Also you can change the greeting card’s size to larger or smaller dimensions. Trying different shapes may also be a good idea to further emphasize your message. By just changing the format of the business card to something other than the standard, it already becomes something totally new and very eye catching indeed.
Great! Those are just some of the great ideas to improve your custom greeting cards. Just use your imagination and you should come up with more improvement techniques. All it takes is a little determination and imagination and you should be able to improve your greeting cards year after year.
For more information, you can visit this page on custom greeting cards
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