Imagine my surprise, considering I have another site that I started over a year ago, and have been dutifully building content and links, yet I can’t get it out of the sandbox. In fact, the current Google cache is of pages that no longer exist, and haven’t for months.

My explanation, however out there it seems to be is that somehow the Google Ads have allowed the site to bypass the sandbox and move into the index almost immediately.

The first Google organic referral came last week, just two short weeks after the site was tagged with the Google Adsense code. Since then, both sites have received a handful of Google organic referrals.

Based on this very small and somewhat limited test case, my gut is telling me that one way out of the sandbox and into the SERPs is to apply for and install Google AdSense onto your site.

At the very least you’ll make some money maybe not a lot, just a few dollars a month (Google only pays out in $100 increments mind you, so it may take a while to get that first Google check) and the best case is that you’ll bypass the sandbox, get indexed quickly and even start driving organic referrals to your site.

Like I said, this isn’t anything near a scientific study but it seems pretty clear to me that what has helped these two sites become indexed so quickly are the ads.

So if you’re stuck in the sandbox, perhaps applying for AdSense is a good idea.

I know I’m going to be placing ads on my other site to see what effect (if any) it has. My guess is that within a few days it too will start ranking.

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