The growing market for weight loss drugs
The anti-obesity drug market has seen a consistent upswing in growth as new drugs enter the marketplace, offering fresh alternatives for drug-assisted weight loss. With the introduction of Knoll's Reductil (sibutramine) and Roche's Xenical (orlistat), the marketability of these drugs has grown rapidly in recent years.
Competing directly with Reductil in the diet drug market is Roche’s Xenical. Reductil is a reuptake inhibitor that functions on the brain to control hunger by inhibiting the reuptake of the neurotransmitter norepinephrine and serotonin. Sibutramine, besides preventing the reuptake of serotonin, acts to increase the release of serotonin into the brain.
Xenical Orlistat works a bit different as a reverse inhibitor of lipases. It interferes with the action of gastrointestinal lipase in the GI tract. As a result of this, 30% of ingested dietary fat is not absorbed by the body and removed as faeces.
Market penetration is the key to achieving consistent sales figures and one of the keys to market penetration is to build consumer awareness about the need for weight loss drugs. As awareness is growing of the health risks caused by obesity, more and more people are seeking medical guidance in the form of Reductil and Xenical prescription treatments to alleviate their obesity woes. Patients today are better informed about these drug options first hand and are requesting these medications from their doctors.
In addition, as repeated success stories pertaining to weight loss come to the forefront, more and more doctors are beginning to realise the need for anti-obesity pills to help combat weight loss. Most doctors today are happy to prescribe weight loss drugs as they are confident about the outcome. Both Reductil and Xenical have proven to be safe anti-obesity pills that promote sustained weight loss.
Comparing Reductil and Xenical prescription weight loss drugs
People who are serious about losing weight and achieving their dieting goals will know that prescription weight loss pills can help you to lose two times more weight than if you attempt to diet without the use of these weight loss pills.
The active ingredient in Xenical is Orlistat, Sibutramine Hydrochloride is the active ingredient in Reductil. Xenical is a lipase inhibitor whereas Reductil is a satiety enhancer.
Reductil works to block the nerve cells that release and reabsorb serotonin. This means serotonin levels in the blood increase. These act in the brain and enhance the feeling of fullness so that a person automatically eats less and as a consequence is able to lose significant amounts of weight. On the other hand, Xenical blocks the action of the fat-digesting lipase enzymes in the intestine. This stops around 30% of the dietary fat from being absorbed by the body. As it simply passes through the digestive system without breaking down, a person loses weight as a result. However, Xenical Orlistat should be taken with a multivitamin supplement containing fat-soluble vitamins to ensure adequate nutrition.
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