Ever heard off James Rucker? He was one the many people about whom the denizens of the web clicked up a storm.

Have you ever wondered how you could do a people search online and find out more about people's background on the web. We all know that celebrities and high powered individuals get plenty of buzz online and that we can find out almost anything we want to know about these folks. But what of the other people who have kept the web abuzz and whom everyone seems to reading or talking about.

By using sites like Google, Bing, Ask and other search related sites we can begin finding out much more about almost everyone in the United States, but if you put on your sleuthing cap, and go one step deeper than the top tier search engines you will amazed at what you can find out about these individuals. You can do this without leaving your desk or even paying a penny.

While Google and other search engines can provide a lot of information about individuals; the data is unwieldly and confusing. It is actually quite difficult to get a handle on what's real and worthwhile and trying to sort through all the information is next to impossible. Amazing details, however, about indivduals can be found in a least two other types of sites on the web.

Social Networks
The first place is visiting social networks like LinkedIn and Facebook. The difficulty with getting information on these sites, is that you either have to be a member or a "friend" or somehow be connected to the individual. But once your connected it's incredible what you can find out about some people. Note: This is not snooping; this is simply following information individuals are telling you as they "broadcast their lives in real time".

People Search Sites
The information on the social networks is often interesting and very revealing, however, it is somewhat selective and random so if you are really looking to get a better sense of someone's background you will need to look elsewhere. Another amazing resource to find out information is a free people search site. Without paying a penny it's truly amazing what you information you can uncover about individuals.

This is not private eye, black list information; all this information is in the pubic domain and brought together in one place to be reviewed. The amount of information available in the public domain is quite astounding. In researching James Rucker using one of the top people search engines; I was presented with 91 records. A small sampling of the information revealed that James Rucker is possibly involved with the following business; ColorOfChange.org, Five Peas Computing and Emani & Associates, Inc; it seems he might have lived in San Francisco and New York and is in some way related to or lived with James Garland Rucker, Jeanette A Johnson and Roger Rucker.

What was interesting about this particular site is they were the only site found that provided business information about the individual for free.

All the above information was provided for free. Note: That while most of the people search sites offer free searching for this type of high level information if you want a deep background check on an individual you will have to pay for those services.