Maxell has intelligently engineered Blu-ray disk products on the basis of its vast experience in DVD disk media. Maxell is a leading manufacturer of media products. The demand for high definition is increasing rapidly. Maxell offers a complete range of highly durable Blu-ray media products that deliver exceptional performance and ensure high quality storage for longer time periods. Maxell Bluray DVD disk allows the users to record high density information in HD. Maxell has specifically designed the Blu-ray disks to ensure high quality storage and efficiently meet the increasing demand of the users for high capacity disk storage media.

This increase in demand began with the high definition TV. This has spread the demand for high definition to a whole new range of media. There is a demand for high quality in concert halls, movie theaters, video arcades, and all other places where there is a requirement for entertainment and communication. Now the question arises that how we can obtain this high quality? Well, the best cost efficient solution is the Blu-ray disk format. The focus has now been diverted towards the Blu-ray disk technology which is ideal for high capacity HD storage. Highly reliable Maxell Blu-ray technology has extended this HD revolution to media storage.

BD Bluray disc is specifically engineered to allow high density storage making it the most reliable and efficient optical disk format. The major difference between the DVD and Blu-ray technology is the laser that is used for reading & writing information on the disc media. Laser used in Bluray disk format is blue-violet and red laser in the DVD media format. Blue-violet laser is more advantageous than the red laser and allows more data to be packed in the same physical space. Wavelength of blue-violet laser is very shorter than that of red laser light. The area on which the laser focuses is called the "spot size". Blue-violet laser’s shorter wavelength reduces the spot size.

Shorter wavelength in Blu-ray media technology enhances the storage density thus assisting the Bluray DVD disc to pack almost five times more data amount in comparison to the capacity of DVD disk. The increased capacity of Blu-ray disk makes it more advantageous and is the major reason for its popularity. Blu-ray media format is the smartest choice for storing high definition video. Bluray disk technology has now become indispensable for future of TV studios, film, data storage, home computing and several other aspects of media storage. Maxell is offering 50GB and 25GB rewritable and write-once Blu-ray media disks comprising of single and dual layers.

Maxell is continuously making advancements to their Blu-ray media products in order to make it more advantageous and reliable. Blu-ray disks are preferred by the users because of their high storage capacity making it the ideal media technology which has the capability to meet the needs of current and future high quality media. Optical media products and backup storage tapes are the forte of Maxell. Product line of Maxell Blu-ray includes BD-RE, BD-R 25GB, Dual Layer 50GB BD-R and dual-layer 50GB BD-RE.