If you're a writer or have an internet business, I've got good news and better news and best news. If you are or wish to be a writer and have, or wish you had, an internet business, it's all best!

There is a new type of advertising for internet businesses these days and it is very effective. Even better, it is easy, and best, it is free!

Many people roaming the internet MAY be searching for your business, MIGHT find it, and PERHAPS might go through your web site to make a purchase.

However, it's a big internet business ocean, and chances are, you, like me, are a small frog in this big pond.

Don't get me wrong, I make a comfortable income in six figures from my internet business, but I am NOT Ford, Verizon, or even Jimmy Dean Sausage. Those are big players, and you and I cannot effectively compete against them head to head on a daily basis. If I advertise my brand of sausage, and someone searches for sausage, they will probably wind up at Jimmy Dean's web site, and will buy Jimmy Dean's sausage!

If, on the other hand, someone is trying to find information on healthy breakfast foods or foods that can be used in a weight loss program, and I just happen to be able to provide that information, AND I JUST HAPPEN TO HAVE A LINK (NO PUN INTENDED) TO MY BREAKFAST SAUSAGE, I might just have made a sale.

That's where this new type of advertising has come in.

At first, the internet seemed to be a vast market with everybody trying to sell things. Over time, another picture has emerged. People are roaming the internet daily in search of information! He or she who can provide the information is going to rise in the respect of the information seeker, and is going to have the opportunity to introduce his or her product or service to the information seeker. And, as is common on the internet today, the information seeker is usually not looking for an encyclopedic article on all aspects of a topic. They want one or two specific pieces of information or answers to certain questions they may have.

Additionally, search engine businesses have realized this, and many of the most effective search engines are giving higher priority to web sites and pages which provide the informational content their customers are seeking.

This new, free, effective advertising technique I mentioned above is based on this. You provide the information people are seeking in small simple articles, and include information about your product either within the body of the article or in an informational tag of some sort. The search engines are happy to find the information you provide and follow links from the informational site back to your internet business web site, thus increasing your visibility and ability to attract traffic.

So far, so good, but you are still the small internet business in the huge pond full of leviathan internet businesses. What you do is get a lot of other fishes to help spread your message across the internet pond.

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