Many people truly desire and are continuously searching for MLM success. The only people that are truly going to achieve this are people that realize this is a business, it must be run like a business, and it's going to take a ton of work to make it a successful business. Perseverance is a must have to achieve success at almost anything that we do, but we must also be taught the road to success. Imagine if a doctor or a lawyer never went to school. Do you think he or she would be very good at what they do? This is why the first step to MLM success is to get some proper training on how to market yourself and your business.

As you know, attraction marketing is the key to most internet marketing success. This method is also used in many other marketing strategies. I have an analogy that I love to use. Have you ever seen a sample lady at a grocery store? She gives you a taste of a product that the particular company would like to sell more of. They're letting you try it out, and if you enjoy it, they'll show you where you can buy some right away. This process is no different than attraction marketing with your mlm business. I'm going to briefly discuss what attraction marketing is, then give you a simple blueprint to follow.

Attraction marketing is a very simple process in theory. All that it involves is giving away a product, training, or knowledge for free. If that person likes the free stuff, they'll be more likely to buy your products on the back end. You can't give someone a taste of your MLM business before they join, so what do you do? We can offer a ton of free internet marketing training to our potential prospects. It might be something as simple as a weekly newsletter sharing some simple marketing tips or an all out 7-day marketing training video course that you've put together. Bottom line, whatever you give away for free should be something of value, the more value your prospects get from you for free, the better chance they'll actually purchase your products or join your team.

How would you set something like this up?

First off, you would have to market your free material to get it into the hands of your prospects. You would generate traffic from all over the internet to your capture page, where your prospect will trade their name and e-mail address for the information that you're giving away for free. In order to do this you'll need your own e-mail autoresponder. Your prospect will then receive e-mails from your autoresponder automatically, which will give them the training or the knowledge that they've requested. These e-mail messages are where you get to build a relationship with your prospects. To build a solid relationship, you want to make sure that your e-mails are packed with valuable content that will help your prospects. Once they make it through some or all of your e-mails, they should have received enough great content to leave them wanting to buy your products or join you in your primary business.

Great content for your e-mails would be resources, free marketing tools, products or services that you recommend, as well as anything that will help your prospects with their business. Don't be too pitchy with your e-mails. Although you want to make sales, you don't want to seem to pushy. Share a particular strategy that is getting results for you, show proof of the results if possible, and tie your products into the strategy. Taking this process to your primary business is simply offering yourself as a tool and your business opportunity as the way for them to make money with your help.

Is this easily duplicated?

You have your system all set up, your generating leads and making money with your business, so what's next? You want to make sure that your team can easily repeat this process. Without a solid team under you, you'll never get where you need to with your MLM. Let's go over quickly what is all needed for your system. You need a capture page, e-mail autoresponders full of great content, sales pages, products to sell, and a ton of marketing training to share with your team all on autopilot. So, is this something that your team will be able to easily set up? Most likely, it's not something the average person would have the ability to do when first starting out in internet marketing.

We know that this is the road to success, and we also know that it takes a lot of time and effort to set something like this up. My personal recommendation to you would be to research the different attraction marketing systems out there and choose one that works for you. It's something that any new internet marketer would be able to easily incorporate into their business as well without having all the knowledge and training that is needed to create a system on their own. Remember that the key to your success in any MLM is duplication.